/NATR
NATR Stock - Nature's Sunshine Products, Inc.
Consumer Defensive|Packaged FoodsNASDAQ
$22.24-1.33%
$0.30 (-1.33%) • Dec 19
64
GoAI Score
GoAI Score
Weighted average: Momentum (25%) + Sentiment (35%) + Risk (20%) + Value (20%). ≥70 = BUY, ≤35 = SELL.HOLD
Medium Confidence
Momentum
Momentum Score
Based on price vs 50-day MA (40%), 200-day MA (40%), and MA crossover (20%). Higher = stronger uptrend.97
Sentiment
Sentiment Score
Based on analyst price target upside. 50 = neutral, 100 = very bullish (25%+ upside expected).39
Risk Score
Risk Score
Based on stock beta (volatility). Higher score = lower risk. Red (<40) = high volatility, Green (>60) = stable.82
Price Target
Price Target
Average analyst price target from the last quarter. Shows expected upside/downside from current price.+-5.6%upside
Target: $20.99
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ENTRY ZONE$22.02 – $22.46
TARGET (TP)$21.00
STOP LOSS$20.46
RISK/REWARD1:-0.7
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Price Chart
Financial Statements
Revenue & Profitability Trend
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Revenue
Net Income (Profit)
Net Loss
Key Metrics
Market CapN/A
P/E RatioN/A
Beta0.96
52W High$24.12
52W Low$11.01
Avg VolumeN/A
Income Statement (Fiscal Year)
| Metric | FY2024 | FY2023 | FY2022 | FY2021 | FY2020 |
|---|---|---|---|---|---|
| Revenue | $454.36M | $445.32M | $421.91M | $444.08M | $385.20M |
| Gross Profit | $324.69M | $321.13M | $299.76M | $328.62M | $283.93M |
| Gross Margin | 71.5% | 72.1% | 71.0% | 74.0% | 73.7% |
| Operating Income | $20.09M | $18.75M | $16.26M | $34.67M | $21.48M |
| Net Income | $7.70M | $15.08M | $-390,000 | $28.85M | $21.34M |
| Net Margin | 1.7% | 3.4% | -0.1% | 6.5% | 5.5% |
| EPS | $0.41 | $0.79 | $-0.02 | $1.45 | $1.09 |
Company Overview
Nature's Sunshine Products, Inc., a natural health and wellness company, primarily manufactures and sells nutritional and personal care products in Asia, Europe, North America, Latin America, and internationally. It offers general health products related to blood sugar support, bone health, cellular health, cognitive function, joint health, mood, sexual health, sleep, sports and energy, and vision. The company also provides immunity, cardiovascular, and digestive products; and personal care products, such as oils and lotions, aloe vera gels, herbal shampoos, herbal skin treatment, toothpaste, and skin cleansers, as well as weight management products. It offers its products under the Nature's Sunshine and Synergy WorldWide brands through a sales force of independent consultants. The company was founded in 1972 and is headquartered in Lehi, Utah.
Visit WebsiteRating Distribution
Strong Buy
0%
Buy / Outperform
2
100%
Hold / Neutral
0%
Sell / Underperform
0%
Analyst Consensus🟢 Bullish
2 Bullish0 Neutral/Bearish
Price Targets
$19
Average Target
↓ 16.8% Downside
Now
$18
Low
$19
Average
$19
High
Based on 2 analysts
Recent Analyst Actions
| Date | Firm | Action | Rating | Price Target |
|---|---|---|---|---|
| May 7th 2025 | DA Davidson | Resumed | Buy | $19 |
| September 13th 2024 | Canaccord Genuity | Initiation | Buy | $18 |
Earnings History & Surprises
NATRBeat Rate
69%
Last 16 quarters
Avg Surprise
+242.7%
EPS vs Estimate
Beats / Misses
11/5
Last 12 quarters
Latest EPS
$0.36
Q4 2025
EPS Surprise History
Q1 24
+200.0%
$0.45vs$0.15
Q2 24
-29.4%
$0.12vs$0.17
Q3 24
-72.0%
$0.07vs$0.25
Q4 24
+64.3%
$0.23vs$0.14
Q1 25
-110.0%
$-0.02vs$0.20
Q2 25
+47.1%
$0.25vs$0.17
Q3 25
+94.4%
$0.35vs$0.18
Q4 25
+89.5%
$0.36vs$0.19
Beat Estimate
Missed Estimate
Quarterly EPS Details
| Period | Report Date | Estimated EPS | Actual EPS | Surprise | Result |
|---|---|---|---|---|---|
Q2 2026 | May 4, 2026 | — | — | — | — |
Q1 2026 | Mar 9, 2026 | — | — | — | — |
Q4 2025 | Nov 6, 2025 | $0.19 | $0.36 | +89.5% | ✓ BEAT |
Q3 2025 | Jul 31, 2025 | $0.18 | $0.35 | +94.4% | ✓ BEAT |
Q2 2025 | May 6, 2025 | $0.17 | $0.25 | +47.1% | ✓ BEAT |
Q1 2025 | Mar 11, 2025 | $0.20 | $-0.02 | -110.0% | ✗ MISS |
Q4 2024 | Nov 7, 2024 | $0.14 | $0.23 | +64.3% | ✓ BEAT |
Q3 2024 | Aug 8, 2024 | $0.25 | $0.07 | -72.0% | ✗ MISS |
Q2 2024 | May 7, 2024 | $0.17 | $0.12 | -29.4% | ✗ MISS |
Q1 2024 | Mar 12, 2024 | $0.15 | $0.45 | +200.0% | ✓ BEAT |
Q4 2023 | Nov 7, 2023 | $0.13 | $0.15 | +15.4% | ✓ BEAT |
Q3 2023 | Aug 9, 2023 | $0.03 | $0.12 | +300.0% | ✓ BEAT |
Q2 2023 | May 9, 2023 | $0.01 | $0.23 | +2400.0% | ✓ BEAT |
Q1 2023 | Mar 15, 2023 | $0.02 | $0.10 | +350.0% | ✓ BEAT |
Q4 2022 | Nov 3, 2022 | $0.10 | $-0.06 | -160.0% | ✗ MISS |
Q3 2022 | Aug 9, 2022 | $-0.06 | $0.03 | +150.0% | ✓ BEAT |
Q2 2022 | May 5, 2022 | $0.27 | $-0.03 | -111.1% | ✗ MISS |
Q1 2022 | Mar 8, 2022 | $0.09 | $0.68 | +655.6% | ✓ BEAT |
Q4 2021 | Nov 4, 2021 | — | $0.21 | — | — |
Q3 2021 | Aug 5, 2021 | — | $0.32 | — | — |
Latest News
DA Davidson Maintains Buy on Natures Sunshine Products, Raises Price Target to $23
📈 PositiveBenzinga•Nov 10, 2025, 08:53 PM
Nature's Sunshine Products shares are trading higher after the company reported better-than-expected Q3 financial results and raised its FY25 sales guidance above estimates.
📈 PositiveBenzinga•Nov 7, 2025, 03:33 PM
Natures Sunshine Products Raises FY2025 Sales Guidance from $460.000M-$475.000M to $476.000M-$480.000M vs $467.122M Est
📈 PositiveBenzinga•Nov 6, 2025, 09:18 PM
Natures Sunshine Products Q3 Adj. EPS $0.36 Beats $0.16 Estimate, Sales $128.339M Beat $120.302M Estimate
📈 PositiveBenzinga•Nov 6, 2025, 09:17 PM
Nature's Sunshine Product Appoints Kenneth Romanzi CEO, Effective Oct. 29, Succeeding Terrence Moorehead
➖ NeutralBenzinga•Oct 15, 2025, 01:04 PM
Frequently Asked Questions about NATR
What is NATR's current stock price?
Nature's Sunshine Products, Inc. (NATR) is currently trading at $22.24 per share. The stock has moved -1.33% today.
What is the analyst price target for NATR?
The average analyst price target for NATR is $21.00, based on 1 analyst.
What sector is Nature's Sunshine Products, Inc. in?
Nature's Sunshine Products, Inc. operates in the Consumer Defensive sector, specifically within the Packaged Foods industry. The company is traded on the NASDAQ exchange.
What is NATR's market cap?
Nature's Sunshine Products, Inc. has a market capitalization of $0.39 billion, making it a small-cap company.
Does NATR pay dividends?
No, Nature's Sunshine Products, Inc. does not currently pay a dividend to shareholders.
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