Airbnb's Mixed Q3 Results: Growth in New Markets but Profit Pressures Remain
On Thursday, vacation rental company Airbnb reported mixed third-quarter results. While revenue slightly beat expectations, profits missed the mark as the company invested heavily in international marketing to expand its presence in under-penetrated markets like Brazil and Japan. Sales and marketing expenses rose by 27.5% to $514 million, a strategy that helped Airbnb double the average growth rate of nights booked in expansion markets compared to its core markets.
For Q3, Airbnb reported revenue of $3.73 billion, a 10% year-over-year increase that narrowly exceeded analysts’ expectations of $3.72 billion. Earnings per share came in at $2.13, slightly below the anticipated $2.14. Net income was reported at $1.37 billion, significantly down from $4.37 billion in the same period last year, mainly due to a $2.8 billion tax benefit received in 2022. Gross booking value for the quarter reached $20.1 billion, slightly above the expected $19.9 billion.

In a letter to shareholders, Airbnb emphasized its commitment to expanding beyond core markets to boost global reach. The company noted that the average growth rate for nights booked in expansion markets was twice as high as that in core markets during Q3, showing the increasing contribution of international growth to Airbnb’s business. Total nights and experiences booked rose by 8% year-over-year to 122.8 million, driven by strong growth in the Asia-Pacific region (up 19%) and Latin America (up 15%). Airbnb saw host growth across all regions and market types, and through quality improvements and the removal of over 300,000 low-quality listings, its active listings exceeded 8 million.
Adjusted EBITDA for the quarter rose by 7% to $2 billion, beating analysts’ estimates of $1.86 billion. The company’s average daily rate (ADR) was $164, a 1% year-over-year increase, and Airbnb expects modest ADR growth in the current quarter as well.
Looking ahead, Airbnb anticipates Q4 revenue to be between $2.39 billion and $2.44 billion, reflecting a year-over-year growth of 8% to 10%. During the earnings call, the company stated it expects nights booked to accelerate in Q4 compared to Q3 but acknowledged that it faces tougher year-over-year comparisons.
In my view, Airbnb’s earnings reflect progress in its international expansion while also highlighting the challenges in balancing growth with profitability. Although its push into new markets could be beneficial for long-term growth, the high marketing costs and a challenging macroeconomic environment create near-term pressures on profitability. Investors will need to watch closely as the company navigates growth and profitability in the quarters to come.
What do you think about Airbnb’s strategy to expand beyond core markets? Can this approach deliver steady growth in today’s economic environment?