
Baidu, Inc.
89888.HKHKSECommunication ServicesInternet Content & Information
Latest quote
CN¥76.80
−CN¥3.15 · -3.94%
89888.HK company overview
Historical prices · Market data may be delayed.
Company profile
Company websiteBaidu, Inc., a prominent technology firm in the People's Republic of China, leverages its internet platform to deliver a wide array of online marketing and other value-added digital services. The company's operations are organized into two main divisions: Baidu Core and iQIYI. The Baidu Core segment offers comprehensive online advertising solutions, including search-driven, feed-based, and other promotional services, alongside its cloud computing infrastructure and a broad spectrum of artificial intelligence (AI)-powered products and services. This segment features the Baidu App, a central mobile hub enabling users to access search functions, personalized feeds, and diverse content; it also includes Haokan, a dynamic short-form video platform showcasing both user-generated and professionally produced content. Additionally, Baidu Core curates an extensive suite of knowledge and information platforms, such as Baidu Wiki, a digital encyclopedia covering cultural heritage and historical records; Baidu Knows, a community-driven Q&A service; Baidu Experience, facilitating the sharing of practical daily knowledge; the advanced ERNIE Bot conversational AI; and Baidu Post, a social network where users can share text, images, audio, and video to engage in valuable discussions. Furthermore, this segment is at the forefront of innovation with its Baidu Apollo autonomous vehicle solutions, the Apollo Go autonomous ride-hailing service, the DuerOS smart assistant optimized for the Chinese language, the voice-enabled Baidu Maps for travel and navigation, and the development of specialized AI chips. The iQIYI segment operates as a leading online entertainment video platform, providing a rich and varied content library that includes original productions, professionally created content, and both professional and general user-generated videos. Baidu, Inc. was founded in 2000 and is headquartered in Beijing, People's Republic of China.
- Industry
- Internet Content & Information
- Sector
- Communication Services
- Headquarters
- CN
- CEO
- Yanhong Li
- Listed since
- Jun 19, 2023
- Employees
- 33,500
Market position
Day range
Current CN¥76.80
52-week range
Current CN¥76.80
- Open
- CN¥77.05
- Previous close
- CN¥79.95
- Volume
- 400
- 0.02× average
- Average volume
- 16.07K
- Average daily volume
- Market cap
- 208.98B CNY
- Beta
- 0.59
- Market reference 1
- 50-day average
- CN¥92.132
- -16.64% below average
- 200-day average
- CN¥107.33
- -28.44% below average
Financials
Financial snapshot
Latest / TTMValuation & yield
- Enterprise value
- 394.21B CNY
- EV / EBITDA
- 22.15×
- Earnings yield
- 1.69%
- Free cash flow yield
- -4.56%
Profitability & efficiency
- Return on equity
- 2.04%
- Return on assets
- 1.21%
- Return on invested capital
- 2.08%
Financial health
- Current ratio
- 1.76×
Financial statements
Margin trends
Profitability as a percentage of reported revenue.
Income trends
Revenue
Operating income
Net income
| Metric (CNY) | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|
| Revenue | 125.74B CNY | 133.13B CNY | 134.6B CNY | 123.68B CNY | 124.49B CNY |
| Cost of goods sold | 70.56B CNY | 66.1B CNY | 65.03B CNY | 63.94B CNY | 64.31B CNY |
| Gross profit | 55.18B CNY | 67.02B CNY | 69.57B CNY | 59.74B CNY | 60.18B CNY |
| Research and development | 19.9B CNY | 22.13B CNY | 24.19B CNY | 23.32B CNY | 24.94B CNY |
| Selling, general, and administrative | 25.17B CNY | 23.62B CNY | 23.52B CNY | 20.51B CNY | 24.72B CNY |
| Operating expenses | 45.08B CNY | 45.75B CNY | 47.71B CNY | 43.83B CNY | 49.66B CNY |
| Interest income | 8.38B CNY | 7.96B CNY | 8.01B CNY | 6.25B CNY | 5.55B CNY |
| Interest expense | 2.71B CNY | 2.82B CNY | 3.25B CNY | 2.91B CNY | 3.42B CNY |
| Depreciation and amortization | 7.7B CNY | 14.68B CNY | 14.68B CNY | 14.73B CNY | 16.44B CNY |
| Operating income | 10.1B CNY | 21.27B CNY | 21.86B CNY | 15.91B CNY | 10.52B CNY |
| Net income | 5.44B CNY | 23.76B CNY | 20.32B CNY | 7.56B CNY | 10.23B CNY |
Company facts updated Aug 24, 2026.
Earnings
- EPS beat rate
- 82%
- 9 beats, 2 misses, 0 met estimates
- Average EPS surprise
- +10.44%
- 11 comparable reports
- Latest EPS result
- 0.91
- Estimate 1.18 · Miss by 22.97%
EPS: actual versus estimate
Recent quarterly results
Revenue: actual versus estimate
Recent quarterly results
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