
Baosheng Media Group Holdings Limited
BAOSNASDAQCommunication ServicesAdvertising Agencies
Latest quote
$0.448
−$0.0291 · -6.10%
BAOS company overview
Regular session · ET · Market data may be delayed.
GoAI snapshot
AI-powered factor overview
GoAI score
Sell
Trim exposure — unfavorable risk-reward
Valuation
12
Overpriced
Momentum
41
Neutral
Sentiment
50
Mixed
Risk resilience
24
High Risk
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Company profile
Company websiteOperating as a digital marketing services provider in the People's Republic of China, this firm acts as an intermediary, linking businesses seeking to advertise with various online media platforms. For its advertising clients, the company offers comprehensive management of their digital campaigns. This includes providing expert guidance on marketing strategies, budget allocation, and channel selection; acquiring suitable ad inventory; optimizing ad performance; and meticulously overseeing the entire ad placement and adjustment process. Concurrently, it supports media businesses by identifying prospective advertisers for their available ad space, facilitating financial transactions with these advertisers, and assisting with the practicalities of ad deployment. Additionally, the company undertakes marketing and educational initiatives designed to encourage advertisers to utilize online promotional methods. Its advertising services encompass both search engine marketing (SEM), featuring prominently ranked and display advertisements on search engines, and a diverse array of non-SEM options. These non-SEM services include marketing through social media, native in-feed advertisements, and mobile application advertising, strategically distributed across various digital venues such as social networks, short-form video platforms, news portals, and mobile apps.
- Industry
- Advertising Agencies
- Sector
- Communication Services
- Headquarters
- CN
- CEO
- Lina Jiang
- Listed since
- Feb 8, 2021
- Employees
- 26
Market position
- Volume
- 1.87M
- 0.98× average
- Average volume
- 1.9M
- Average daily volume
- Market cap
- 687.45K USD
- Beta
- 1.67
- Market reference 1
Financials
Financial snapshot
Latest / TTMValuation & yield
- Enterprise value
- 3.65M USD
- P/E (TTM)
- -0.06×
- P/B (TTM)
- 0.21×
- P/S (TTM)
- 1.21×
- EV / EBITDA
- -0.52×
- Earnings yield
- -286.97%
- Free cash flow yield
- -54.04%
- Dividend yield
- 0.00%
Profitability & efficiency
- Gross margin
- -26.44%
- Operating margin
- -1310.33%
- Net margin
- -2112.79%
- Return on equity
- -365.70%
- Return on assets
- -96.83%
- Return on invested capital
- -185.56%
Financial health
- Debt / equity
- 0.22×
- Current ratio
- 0.75×
- Altman Z-score
- -13.08
- Piotroski F-score
- 2 of 9
Financial statements
Margin trends
Profitability as a percentage of reported revenue.
Income trends
Revenue
Operating income
Net income
| Metric (USD) | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|
| Revenue | 568.99K USD | 624.09K USD | 921.83K USD | 2.42M USD | 3.91M USD |
| Cost of goods sold | 876.9K USD | 433.49K USD | 308.4K USD | 2.45M USD | 2.08M USD |
| Gross profit | −307.91K USD | 190.6K USD | 613.44K USD | −31.84K USD | 1.83M USD |
| Selling, general, and administrative | 4.28M USD | 3.93M USD | 2.23M USD | 3.58M USD | 3.94M USD |
| Operating expenses | 7.15M USD | 26.94M USD | 3.08M USD | 24.03M USD | 10.25M USD |
| Interest income | — | — | — | 16.4K USD | — |
| Interest expense | 12.14K USD | 135.16K USD | 14.49K USD | — | 57.11K USD |
| Depreciation and amortization | 379.29K USD | 345.37K USD | 392.62K USD | 900.24K USD | 1.02M USD |
| Operating income | −7.46M USD | −26.75M USD | −2.47M USD | −24.07M USD | −8.99M USD |
| Net income | −12.02M USD | −26.87M USD | −1.85M USD | −23.74M USD | −6.75M USD |
Company facts updated Aug 24, 2026.
Earnings
- Latest EPS result
- -2.72
EPS: actual versus estimate
Recent quarterly results
Revenue: actual versus estimate
Recent quarterly results
BAOS news
Corporate actions
Corporate action history
| Action | Effective date | Details | Record date | Payment date |
|---|---|---|---|---|
Stock split | Mar 22, 2023 | 1:6 | — | — |
Stock split | May 25, 2022 | 5:16 | — | — |
Effective Mar 22, 2023
1:6
Effective May 25, 2022
5:16
BAOS peers
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