Bonk, Inc. logo

Bonk, Inc.

BNKK

NASDAQConsumer DefensiveBeverages - Non-Alcoholic

Latest quote

$1.15

+$0.14 · +13.59%

Aug 21, 3:55 PM ET

BNKK company overview

Regular session · ET · Market data may be delayed.

GoAI snapshot

AI-powered factor overview

Jul 10, 2026

GoAI score

Sell

Trim exposure — unfavorable risk-reward

Valuation

67

Undervalued

Momentum

17

Strong Down

Sentiment

58

Mixed

Risk resilience

20

High Risk

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Company profile

Company website

Operating from its headquarters in Jupiter, Florida, Safety Shot, Inc. supplies a variety of consumer goods across the United States, including numerous over-the-counter (OTC) remedies. A primary product is their "Safety Shot Beverage," an OTC drink specifically formulated to reduce blood alcohol levels. The company's diverse portfolio also features treatments for hair thinning, vitiligo solutions, eczema creams, and a range of sexual wellness items. These products reach customers through various channels, encompassing direct sales, partnerships with distributors and retailers, and online e-commerce platforms. Established in 2018, the entity previously operated as Jupiter Wellness, Inc. before officially adopting the name Safety Shot, Inc. in September 2023.

Industry
Beverages - Non-Alcoholic
Sector
Consumer Defensive
Headquarters
US
CEO
Jarrett A. Boon
Listed since
Oct 30, 2020
Employees
10

Market position

Volume
195.32K
0.68× average
Average volume
285.28K
Average daily volume
Market cap
9.36M USD
Beta
2.06
Market reference 1

Financials

Financial snapshot

Latest / TTM

Valuation & yield

Enterprise value
9.15M USD
P/E (TTM)
-0.06×
P/B (TTM)
0.34×
P/S (TTM)
EV / EBITDA
-0.14×
Earnings yield
-615.50%
Free cash flow yield
-235.69%
Dividend yield
0.00%

Profitability & efficiency

Gross margin
49.25%
Operating margin
-272.55%
Net margin
-900.31%
Return on equity
-194.84%
Return on assets
-166.41%
Return on invested capital
-97.58%

Financial health

Debt / equity
0.01×
Current ratio
1.01×

Financial statements

Margin trends

Profitability as a percentage of reported revenue.

Gross marginOperating marginNet margin
Gross, operating, and net margin trends1297%-3764%-8824%-13885%Gross margin, FY2021: 18.62%Gross margin, FY2022: -169.57%Gross margin, FY2023: -36.74%Gross margin, FY2024: -348.41%Gross margin, FY2025: 31.51%Operating margin, FY2021: -583.09%Operating margin, FY2022: -9809.85%Operating margin, FY2023: -6216.67%Operating margin, FY2024: -5991.40%Operating margin, FY2025: -877.62%Net margin, FY2021: -976.97%Net margin, FY2022: -12619.92%Net margin, FY2023: -7442.17%Net margin, FY2024: -7038.74%Net margin, FY2025: -1735.16%FY2021FY2022FY2023FY2024FY2025
Gross margin FY2021 18.62%. Gross margin FY2022 -169.57%. Gross margin FY2023 -36.74%. Gross margin FY2024 -348.41%. Gross margin FY2025 31.51%. Operating margin FY2021 -583.09%. Operating margin FY2022 -9809.85%. Operating margin FY2023 -6216.67%. Operating margin FY2024 -5991.40%. Operating margin FY2025 -877.62%. Net margin FY2021 -976.97%. Net margin FY2022 -12619.92%. Net margin FY2023 -7442.17%. Net margin FY2024 -7038.74%. Net margin FY2025 -1735.16%.

Income trends

Revenue

3.93M USD+459.81%

Operating income

−34.49M USD+18.00%

Net income

−68.19M USD-38.00%
Income trends across reported periods11.14M USD−17.7M USD−46.55M USD−75.4M USDRevenue, FY2021: 2.88M USDRevenue, FY2022: 120.63K USDRevenue, FY2023: 202.67K USDRevenue, FY2024: 701.97K USDRevenue, FY2025: 3.93M USDOperating income, FY2021: −16.77M USDOperating income, FY2022: −11.83M USDOperating income, FY2023: −12.6M USDOperating income, FY2024: −42.06M USDOperating income, FY2025: −34.49M USDNet income, FY2021: −28.1M USDNet income, FY2022: −15.22M USDNet income, FY2023: −15.08M USDNet income, FY2024: −49.41M USDNet income, FY2025: −68.19M USDFY2021FY2022FY2023FY2024FY2025
Revenue FY2021 2.88M USD. Revenue FY2022 120.63K USD. Revenue FY2023 202.67K USD. Revenue FY2024 701.97K USD. Revenue FY2025 3.93M USD. Operating income FY2021 −16.77M USD. Operating income FY2022 −11.83M USD. Operating income FY2023 −12.6M USD. Operating income FY2024 −42.06M USD. Operating income FY2025 −34.49M USD. Net income FY2021 −28.1M USD. Net income FY2022 −15.22M USD. Net income FY2023 −15.08M USD. Net income FY2024 −49.41M USD. Net income FY2025 −68.19M USD.
Metric (USD)FY2025FY2024FY2023FY2022FY2021
Revenue3.93M USD701.97K USD202.67K USD120.63K USD2.88M USD
Cost of goods sold2.69M USD3.15M USD277.13K USD325.17K USD2.34M USD
Gross profit1.24M USD−2.45M USD−74.46K USD−204.54K USD535.49K USD
Selling, general, and administrative35.73M USD39.61M USD12.52M USD11.63M USD17.31M USD
Operating expenses35.73M USD39.61M USD12.52M USD11.63M USD17.31M USD
Interest income92.09K USD57.6K USD57.34K USD1.7K USD7.32K USD
Interest expense592.5K USD175.93K USD171.43K USD1.29M USD1.74M USD
Depreciation and amortization654.38K USD428.83K USD214.14K USD20.59K USD187.92K USD
Operating income−34.49M USD−42.06M USD−12.6M USD−11.83M USD−16.77M USD
Net income−68.19M USD−49.41M USD−15.08M USD−15.22M USD−28.1M USD

Company facts updated Aug 24, 2026.

Earnings

Latest EPS result
-0.22

EPS: actual versus estimate

Recent quarterly results

ActualEstimate
Estimates unavailable
Quarterly EPS actual values compared with estimates6.840.84-5.17-11.17Q3 '24Q4 '24Q2 '25Q3 '25Q4 '25Q1 '26Q2 '26Q3 '26
Q3 2024, reported Aug 14, 2024: actual -5.6, estimate —, surprise —, Comparison unavailable. Q4 2024, reported Nov 14, 2024: actual -7.35, estimate —, surprise —, Comparison unavailable. Q2 2025, reported May 15, 2025: actual -2.8, estimate —, surprise —, Comparison unavailable. Q3 2025, reported Aug 14, 2025: actual 5.6, estimate —, surprise —, Comparison unavailable. Q4 2025, reported Nov 19, 2025: actual -3.85, estimate —, surprise —, Comparison unavailable. Q1 2026, reported Feb 25, 2026: actual -9.93, estimate —, surprise —, Comparison unavailable. Q2 2026, reported May 13, 2026: actual -0.23, estimate —, surprise —, Comparison unavailable. Q3 2026, reported Aug 14, 2026: actual -0.22, estimate —, surprise —, Comparison unavailable.

Revenue: actual versus estimate

Recent quarterly results

ActualEstimate
Quarterly Revenue actual values compared with estimates2.18M1.47M751.34K35.79KQ3 '24No estimateQ4 '24No estimateQ2 '25No estimateQ3 '25No estimateQ4 '25MetQ1 '26No estimateQ2 '26No estimateQ3 '26No estimate
Q3 2024, reported Aug 14, 2024: actual 710.24K USD, estimate —, surprise —, Comparison unavailable. Q4 2024, reported Nov 14, 2024: actual 110.21K USD, estimate —, surprise —, Comparison unavailable. Q2 2025, reported May 15, 2025: actual 42.1K USD, estimate —, surprise —, Comparison unavailable. Q3 2025, reported Aug 14, 2025: actual 44.95K USD, estimate —, surprise —, Comparison unavailable. Q4 2025, reported Nov 19, 2025: actual 2.02M USD, estimate 2.02M USD, surprise 0.00%, Met estimate. Q1 2026, reported Feb 25, 2026: actual 1.82M USD, estimate —, surprise —, Comparison unavailable. Q2 2026, reported May 13, 2026: actual 1.12M USD, estimate —, surprise —, Comparison unavailable. Q3 2026, reported Aug 14, 2026: actual 1.16M USD, estimate —, surprise —, Comparison unavailable.

BNKK news

Corporate actions

Corporate action history

Stock split

Effective Dec 11, 2025

1:35

BNKK peers

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