
Direct Digital Holdings, Inc.
DRCTNASDAQCommunication ServicesAdvertising Agencies
Previous close
$2.46
−$0.07 · -2.77%
DRCT company overview
Regular session · ET · Market data may be delayed.
GoAI snapshot
AI-powered factor overview
GoAI score
Sell
Trim exposure — unfavorable risk-reward
Valuation
82
Deep Value
Momentum
17
Strong Down
Sentiment
51
Mixed
Risk resilience
4
Extreme Risk
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Company profile
Company websiteDirect Digital Holdings, Inc. operates a comprehensive, full-service programmatic advertising platform, managing the entire digital advertising workflow from conception to execution. This sophisticated platform is specifically designed to deliver cutting-edge advertising technology and optimize campaigns using data-driven insights. It primarily extends these crucial services to segments of the digital advertising market—encompassing both advertisers (buy-side) and publishers (sell-side)—that have traditionally been overlooked or operate with suboptimal efficiency. The firm serves a diverse range of industries, including travel, healthcare, education, financial services, and consumer products, with a significant focus on assisting small and medium-sized businesses. Established in 2018, the company maintains its corporate headquarters in Houston, Texas.
- Industry
- Advertising Agencies
- Sector
- Communication Services
- Headquarters
- US
- CEO
- Mark D. Walker
- Listed since
- Feb 11, 2022
- Employees
- 73
Market position
Day range
Current $2.46
52-week range
Current $2.46
- Open
- $2.48
- Previous close
- $2.53
- Volume
- 9.48K
- 0.04× average
- Average volume
- 221.46K
- Average daily volume
- Market cap
- 1.82M USD
- Beta
- 5.3
- Market reference 1
- 50-day average
- $2.678
- -8.14% below average
- 200-day average
- $9.2991
- -73.55% below average
Financials
Financial snapshot
Latest / TTMValuation & yield
- P/E (TTM)
- -0.07×
- P/B (TTM)
- -0.21×
- P/S (TTM)
- 0.06×
- Dividend yield
- 0.00%
Profitability & efficiency
- Gross margin
- 19.01%
- Operating margin
- -47.19%
- Net margin
- -74.38%
Financial health
- Debt / equity
- -2.15×
Analyst ratings
Third-party consensus; not a GoAI recommendation.
Analyst price target
Average target
$440
17786.18% upsideRecent analyst actions
DRCT peers
ETFs holding DRCT
Funds reporting this stock among their holdings, ordered by reported position size.
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