Helen of Troy Limited logo

Helen of Troy Limited

HELE

NASDAQConsumer DefensiveHousehold & Personal Products

Previous close

$29.06

+$1.53 · +5.56%

Aug 21, 4:00 PM ET

HELE company overview

Regular session · ET · Market data may be delayed.

GoAI snapshot

AI-powered factor overview

Jul 10, 2026

GoAI score

Hold

Wait — insufficient conviction to act

Valuation

47

Fair Value

Momentum

68

Gaining

Sentiment

61

Bullish

Risk resilience

50

Elevated Risk

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Company profile

Company website

Helen of Troy Limited is a global consumer products enterprise that markets a diverse array of goods across the United States, Canada, Europe, the Middle East, Africa, the Asia Pacific region, and Latin America. The company's operations are structured into three primary divisions: Home & Outdoor, Health & Wellness, and Beauty. The Home & Outdoor segment provides a variety of household essentials, including kitchen tools, storage and organization solutions, cleaning items, baby feeding and nursery products, insulated drinkware and food containers, and technical outdoor gear like backpacks and luggage. Within the Health & Wellness segment, offerings include health monitoring devices such as thermometers and blood pressure monitors, air quality appliances like purifiers, heaters, and humidifiers, and water purification systems. The Beauty division focuses on hair care, supplying grooming brushes, styling tools, decorative accessories, and a range of shampoos, conditioners, and styling products. Helen of Troy distributes its products through an extensive network that encompasses mass merchandisers, drugstore chains, warehouse clubs, home improvement centers, grocery stores, specialty retailers, beauty supply outlets, e-commerce platforms, wholesalers, and various distributors, in addition to direct-to-consumer sales. Notable brands under its umbrella include OXO, Hydro Flask, Osprey, PUR, Honeywell, Braun, Vicks, Drybar, Hot Tools, Revlon, and Bed Head. Incorporated in 1968, the company is headquartered in El Paso, Texas.

Industry
Household & Personal Products
Sector
Consumer Defensive
Headquarters
US
CEO
George Scott Uzzell
Listed since
Jul 8, 1976
Employees
1,854

Market position

Day range

Current $29.06

52-week range

Current $29.06

Open
$27.73
Previous close
$27.53
Volume
235.09K
0.4× average
Average volume
594.12K
Average daily volume
Market cap
676.87M USD
Beta
1.3
Market reference 1
50-day average
$28.2064
+3.03% above average
200-day average
$21.8589
+32.94% above average

Financials

Financial statements

Margin trends

Profitability as a percentage of reported revenue.

Gross marginOperating marginNet margin
Gross, operating, and net margin trends58%18%-21%-60%Gross margin, FY2022: 42.87%Gross margin, FY2023: 43.39%Gross margin, FY2024: 47.31%Gross margin, FY2025: 47.93%Gross margin, FY2026: 45.66%Operating margin, FY2022: 12.26%Operating margin, FY2023: 10.22%Operating margin, FY2024: 13.00%Operating margin, FY2025: 7.48%Operating margin, FY2026: 5.98%Net margin, FY2022: 10.06%Net margin, FY2023: 6.91%Net margin, FY2024: 8.41%Net margin, FY2025: 6.49%Net margin, FY2026: -50.33%FY2022FY2023FY2024FY2025FY2026
Gross margin FY2022 42.87%. Gross margin FY2023 43.39%. Gross margin FY2024 47.31%. Gross margin FY2025 47.93%. Gross margin FY2026 45.66%. Operating margin FY2022 12.26%. Operating margin FY2023 10.22%. Operating margin FY2024 13.00%. Operating margin FY2025 7.48%. Operating margin FY2026 5.98%. Net margin FY2022 10.06%. Net margin FY2023 6.91%. Net margin FY2024 8.41%. Net margin FY2025 6.49%. Net margin FY2026 -50.33%.

Income trends

Revenue

1.79B USD-6.36%

Operating income

106.79M USD-25.19%

Net income

−898.98M USD−1.02B USD
Income trends across reported periods2.54B USD1.29B USD37.72M USD−1.21B USDRevenue, FY2022: 2.22B USDRevenue, FY2023: 2.07B USDRevenue, FY2024: 2.01B USDRevenue, FY2025: 1.91B USDRevenue, FY2026: 1.79B USDOperating income, FY2022: 272.55M USDOperating income, FY2023: 211.79M USDOperating income, FY2024: 260.59M USDOperating income, FY2025: 142.75M USDOperating income, FY2026: 106.79M USDNet income, FY2022: 223.76M USDNet income, FY2023: 143.27M USDNet income, FY2024: 168.59M USDNet income, FY2025: 123.75M USDNet income, FY2026: −898.98M USDFY2022FY2023FY2024FY2025FY2026
Revenue FY2022 2.22B USD. Revenue FY2023 2.07B USD. Revenue FY2024 2.01B USD. Revenue FY2025 1.91B USD. Revenue FY2026 1.79B USD. Operating income FY2022 272.55M USD. Operating income FY2023 211.79M USD. Operating income FY2024 260.59M USD. Operating income FY2025 142.75M USD. Operating income FY2026 106.79M USD. Net income FY2022 223.76M USD. Net income FY2023 143.27M USD. Net income FY2024 168.59M USD. Net income FY2025 123.75M USD. Net income FY2026 −898.98M USD.
Metric (USD)FY2026FY2025FY2024FY2023FY2022
Revenue1.79B USD1.91B USD2.01B USD2.07B USD2.22B USD
Cost of goods sold970.6M USD993.26M USD1.06B USD1.17B USD1.27B USD
Gross profit815.69M USD914.41M USD948.66M USD899.35M USD953.19M USD
Research and development54M USD53.9M USD56.5M USD47.8M USD54M USD
Selling, general, and administrative708.91M USD622.65M USD621.74M USD595.9M USD611.03M USD
Operating expenses708.91M USD771.66M USD688.07M USD687.56M USD680.64M USD
Interest expense57.74M USD51.92M USD53.07M USD40.75M USD12.84M USD
Depreciation and amortization53.3M USD55.05M USD51.5M USD44.68M USD35.83M USD
Operating income106.79M USD142.75M USD260.59M USD211.79M USD272.55M USD
Net income−898.98M USD123.75M USD168.59M USD143.27M USD223.76M USD

Company facts updated Aug 24, 2026.

Analyst ratings

Third-party consensus; not a GoAI recommendation.

Rating distribution

11 ratings
Strong buy00%
Buy327%
Hold873%
Sell00%
Strong sell00%

ETFs holding HELE

Funds reporting this stock among their holdings, ordered by reported position size.

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