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Latest quote
$9.67
−$0.01 · -0.10%
MediaAlpha, Inc. (MAX) runs a dedicated platform in the United States designed to enhance customer acquisition within the insurance sector. It specializes in streamlining the process of attracting new clients across various insurance segments, including property and casualty, health, and life coverage. The company was established in 2014, is based in Los Angeles, California, and functions as a subsidiary of White Mountains Insurance Group, Ltd.
Previous close
$9.67
−$0.01 · -0.10%
After-hours
$9.67
$0.00 · 0.00%
Oct 7, 5:29 PM ET
Regular session · ET · Market data may be delayed.
MediaAlpha, Inc. (MAX) runs a dedicated platform in the United States designed to enhance customer acquisition within the insurance sector. It specializes in streamlining the process of attracting new clients across various insurance segments, including property and casualty, health, and life coverage. The company was established in 2014, is based in Los Angeles, California, and functions as a subsidiary of White Mountains Insurance Group, Ltd.
Day range
Current $9.67
52-week range
Current $9.67
Regular session · ET · Market data may be delayed.
GoAI Score
Hold
Valuation
67
Undervalued
Sentiment
43
Mixed
Risk
43
Elevated Risk
Momentum
62
Gaining
Full GoAI research
Thesis, catalysts, evidence, and risk analysis.
MediaAlpha, Inc. (MAX) runs a dedicated platform in the United States designed to enhance customer acquisition within the insurance sector. It specializes in streamlining the process of attracting new clients across various insurance segments, including property and casualty, health, and life coverage. The company was established in 2014, is based in Los Angeles, California, and functions as a subsidiary of White Mountains Insurance Group, Ltd.
Day range
Current $9.67
52-week range
Current $9.67
Profitability as a percentage of reported revenue.
Revenue
Operating income
Net income
| Metric (USD) | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|
| Revenue | 1.11B USD | 864.7M USD | 388.15M USD | 459.07M USD | 645.27M USD |
| Cost of goods sold | 946.06M USD | 721.13M USD | 321.44M USD | 389.01M USD | 543.75M USD |
| Gross profit | 164.56M USD | 143.57M USD | 66.71M USD | 70.06M USD | 101.52M USD |
| Research and development | 21.4M USD | 19.76M USD | 18.46M USD | 21.08M USD | 15.2M USD |
| Selling, general, and administrative | 110.61M USD | 69.99M USD | 83.88M USD | 84.37M USD | 84.18M USD |
| Operating expenses | 86.35M USD | 100.85M USD | 106.64M USD | 105.45M USD | 99.38M USD |
| Interest expense | 11.24M USD | 14.35M USD | 15.32M USD | 9.25M USD | 7.83M USD |
| Depreciation and amortization | 3.25M USD | 6.68M USD | 7.27M USD | 6.15M USD | 3.35M USD |
| Operating income | 78.22M USD | 42.73M USD | −39.92M USD | −35.39M USD | 2.15M USD |
| Net income | 25.62M USD | 16.63M USD | −40.42M USD | −57.67M USD | −5.28M USD |
Company facts updated Oct 8, 2026.
Third-party consensus; not a GoAI recommendation.
Average target
$14.33
48.19% upsideAI-generated and delayed market data for informational and educational purposes only. Not investment advice.
