ServiceNow, Inc. logo

ServiceNow, Inc.

NOW

NYSETechnologySoftware - Application

Previous close

$128.48

−$1.27 · -0.98%

Aug 21, 4:00 PM ET

NOW company overview

Regular session · ET · Market data may be delayed.

GoAI snapshot

AI-powered factor overview

Jul 10, 2026

GoAI score

Hold

Wait — insufficient conviction to act

Valuation

67

Undervalued

Momentum

34

Weakening

Sentiment

75

Bullish

Risk resilience

40

Elevated Risk

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Company profile

Company website

ServiceNow, Inc. specializes in delivering cloud-based solutions designed to streamline and automate critical business services for organizations across the globe. Its flagship "Now Platform" serves as the foundation, leveraging technologies such as workflow automation, artificial intelligence (AI), machine learning (ML), and robotic process automation (RPA). This platform also incorporates robust features like performance analytics, electronic service catalogs, configuration management systems, data benchmarking, encryption capabilities, and various collaboration and development tools. ServiceNow offers a comprehensive suite of applications built on this platform, catering to diverse enterprise needs. Key offerings include IT Service Management (ITSM), which streamlines support for employees, customers, and partners; IT Business Management (ITBM); IT Operations Management (ITOM), designed to integrate and manage both physical and cloud-based IT infrastructure; and IT Asset Management (ITAM) for automating asset lifecycles. Its Security Operations solution facilitates seamless integration between internal systems and third-party security tools. Beyond IT, the company provides solutions for Governance, Risk, and Compliance (GRC) to enhance organizational resilience, along with tools for Human Resources, Legal, and general workplace service delivery, including dedicated safe workplace applications. Other specialized applications cover Customer Service Management (CSM) and Field Service Management (FSM). To further extend functionality, ServiceNow offers App Engine for custom development and IntegrationHub to connect workflows across various applications. The company also provides a range of professional services, industry-specific solutions, and comprehensive customer support. ServiceNow's diverse client base spans critical sectors such as government, financial services, healthcare, telecommunications, manufacturing, and education, alongside various IT services, technology, oil and gas, and consumer product industries. The company reaches these customers through a combination of its direct sales force and a network of resale partners. Notably, a strategic alliance with Celonis assists clients in pinpointing and prioritizing business processes ripe for automation. Established in 2004 and headquartered in Santa Clara, California, the company originally operated as Service-now.com before rebranding to ServiceNow, Inc. in May 2012.

Industry
Software - Application
Sector
Technology
Headquarters
US
CEO
William R. McDermott
Listed since
Jun 29, 2012
Employees
29,187

Market position

Day range

Current $128.48

52-week range

Current $128.48

Open
$130.29
Previous close
$129.75
Volume
10.34M
0.39× average
Average volume
26.68M
Average daily volume
Market cap
132.83B USD
Beta
0.93
Market reference 1
50-day average
$108.92
+17.96% above average
200-day average
$120.31
+6.79% above average

Financials

Financial snapshot

Latest / TTM

Valuation & yield

P/E (TTM)
79.8×
P/B (TTM)
10.6×
P/S (TTM)
9.02×
Dividend yield
0.00%

Profitability & efficiency

Gross margin
74.77%
Operating margin
11.40%
Net margin
11.34%

Financial health

Debt / equity
0.68×

Financial statements

Margin trends

Profitability as a percentage of reported revenue.

Gross marginOperating marginNet margin
Gross, operating, and net margin trends87%57%26%-4%Gross margin, FY2021: 77.05%Gross margin, FY2022: 78.29%Gross margin, FY2023: 78.59%Gross margin, FY2024: 79.18%Gross margin, FY2025: 77.53%Operating margin, FY2021: 4.36%Operating margin, FY2022: 4.90%Operating margin, FY2023: 8.49%Operating margin, FY2024: 12.42%Operating margin, FY2025: 13.74%Net margin, FY2021: 3.90%Net margin, FY2022: 4.49%Net margin, FY2023: 19.30%Net margin, FY2024: 12.97%Net margin, FY2025: 13.16%FY2021FY2022FY2023FY2024FY2025
Gross margin FY2021 77.05%. Gross margin FY2022 78.29%. Gross margin FY2023 78.59%. Gross margin FY2024 79.18%. Gross margin FY2025 77.53%. Operating margin FY2021 4.36%. Operating margin FY2022 4.90%. Operating margin FY2023 8.49%. Operating margin FY2024 12.42%. Operating margin FY2025 13.74%. Net margin FY2021 3.90%. Net margin FY2022 4.49%. Net margin FY2023 19.30%. Net margin FY2024 12.97%. Net margin FY2025 13.16%.

Income trends

Revenue

13.28B USD+20.88%

Operating income

1.82B USD+33.72%

Net income

1.75B USD+22.67%
Income trends across reported periods14.58B USD9.36B USD4.14B USD−1.07B USDRevenue, FY2021: 5.9B USDRevenue, FY2022: 7.25B USDRevenue, FY2023: 8.97B USDRevenue, FY2024: 10.98B USDRevenue, FY2025: 13.28B USDOperating income, FY2021: 257M USDOperating income, FY2022: 355M USDOperating income, FY2023: 762M USDOperating income, FY2024: 1.36B USDOperating income, FY2025: 1.82B USDNet income, FY2021: 230M USDNet income, FY2022: 325M USDNet income, FY2023: 1.73B USDNet income, FY2024: 1.43B USDNet income, FY2025: 1.75B USDFY2021FY2022FY2023FY2024FY2025
Revenue FY2021 5.9B USD. Revenue FY2022 7.25B USD. Revenue FY2023 8.97B USD. Revenue FY2024 10.98B USD. Revenue FY2025 13.28B USD. Operating income FY2021 257M USD. Operating income FY2022 355M USD. Operating income FY2023 762M USD. Operating income FY2024 1.36B USD. Operating income FY2025 1.82B USD. Net income FY2021 230M USD. Net income FY2022 325M USD. Net income FY2023 1.73B USD. Net income FY2024 1.43B USD. Net income FY2025 1.75B USD.
Metric (USD)FY2025FY2024FY2023FY2022FY2021
Revenue13.28B USD10.98B USD8.97B USD7.25B USD5.9B USD
Cost of goods sold2.98B USD2.29B USD1.92B USD1.57B USD1.35B USD
Gross profit10.3B USD8.7B USD7.05B USD5.67B USD4.54B USD
Research and development2.96B USD2.54B USD2.12B USD1.77B USD1.4B USD
Selling, general, and administrative5.51B USD4.79B USD4.16B USD3.55B USD2.89B USD
Operating expenses8.47B USD7.33B USD6.29B USD5.32B USD4.29B USD
Interest income451M USD419M USD302M USD82M USD20M USD
Interest expense23M USD23M USD24M USD27M USD28M USD
Depreciation and amortization738M USD465M USD562M USD342M USD472M USD
Operating income1.82B USD1.36B USD762M USD355M USD257M USD
Net income1.75B USD1.43B USD1.73B USD325M USD230M USD

Company facts updated Aug 24, 2026.

Analyst ratings

Third-party consensus; not a GoAI recommendation.

Rating distribution

69 ratings
Strong buy00%
Buy6087%
Hold812%
Sell11%
Strong sell00%

NOW peers

ETFs holding NOW

Funds reporting this stock among their holdings, ordered by reported position size.

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