The Boston Beer Company, Inc. logo

The Boston Beer Company, Inc.

SAM

NYSEConsumer DefensiveBeverages - Alcoholic

Previous close

$185.95

−$4.87 · -2.55%

Aug 21, 4:00 PM ET

SAM company overview

Regular session · ET · Market data may be delayed.

GoAI snapshot

AI-powered factor overview

Jul 10, 2026

GoAI score

Sell

Trim exposure — unfavorable risk-reward

Valuation

21

Expensive

Momentum

32

Weakening

Sentiment

71

Bullish

Risk resilience

55

Elevated Risk

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Company profile

Company website

The Boston Beer Company, Inc. is a leading producer and marketer of alcoholic beverages, primarily focused on the United States market. Its most recognized offering is Samuel Adams Boston Lager. The company's diverse product portfolio features a range of beers, hard ciders, and hard seltzers, sold under popular brands like Samuel Adams, Twisted Tea, Truly Hard Seltzer, Angry Orchard, Dogfish Head, Angel City, Coney Island, and Concrete Beach. Domestically, Boston Beer distributes its products to approximately 400 wholesalers, while internationally, it leverages a network of wholesalers, importers, and agencies. These partners subsequently supply a wide variety of retail establishments, including grocery stores, club stores, convenience stores, liquor outlets, bars, restaurants, and stadiums. The company's global footprint also extends to Canada, Europe, Israel, Australia, New Zealand, the Caribbean, the Pacific Rim, Mexico, and both Central and South America. Founded in Boston, Massachusetts, in 1984, the company maintains its headquarters there.

Industry
Beverages - Alcoholic
Sector
Consumer Defensive
Headquarters
US
CEO
C. James Koch
Listed since
Nov 21, 1995
Employees
2,736

Market position

Day range

Current $185.95

52-week range

Current $185.95

Open
$185.96
Previous close
$190.82
Volume
190.65K
0.66× average
Average volume
289.36K
Average daily volume
Market cap
1.94B USD
Beta
0.84
Market reference 1
50-day average
$180.83
+2.83% above average
200-day average
$204.54
-9.09% below average

Financials

Financial snapshot

Latest / TTM

Valuation & yield

Enterprise value
1.9B USD
EV / EBITDA
7.8×
Earnings yield
5.19%
Free cash flow yield
10.32%

Profitability & efficiency

Return on equity
12.82%
Return on assets
9.09%
Return on invested capital
10.74%

Financial health

Current ratio
1.65×
Altman Z-score
3.62
Piotroski F-score
4 of 9

Analyst ratings

Third-party consensus; not a GoAI recommendation.

Analyst price target

Average target

$206.67

11.14% upside
Past 12 months12-month forecastHigh $295Average $206.67Low $169

SAM peers

ETFs holding SAM

Funds reporting this stock among their holdings, ordered by reported position size.

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