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Snap Inc.

SNAP

NYSECommunication ServicesInternet Content & Information

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Previous close

$5.235

+$0.025 · +0.48%

Aug 21, 3:59 PM ET

SNAP company overview

Regular session · ET · Market data may be delayed.

GoAI snapshot

AI-powered factor overview

Jul 10, 2026

GoAI score

Hold

Wait — insufficient conviction to act

Valuation

76

Undervalued

Momentum

22

Weakening

Sentiment

55

Mixed

Risk resilience

36

High Risk

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Company profile

Company website

Snap Inc. is a global technology company focused on cameras, serving users across North America, Europe, and other international regions. Its primary product is Snapchat, a powerful camera application that facilitates visual communication through short videos and images. This app boasts several key features, including its Camera function, Communication tools, Snap Map, Stories, and Spotlight. In addition to its software, Snap Inc. develops Spectacles, smart glasses designed to integrate with Snapchat for capturing media from a first-person perspective. The company also offers a comprehensive suite of advertising products, encompassing augmented reality (AR) ads and various Snap ad formats like single image/video, story, collection, and dynamic ads, as well as commercials. Founded in 2010, the company initially operated as Snapchat, Inc. before adopting the name Snap Inc. in September 2016. Its headquarters are located in Santa Monica, California.

Industry
Internet Content & Information
Sector
Communication Services
Headquarters
US
CEO
Evan T. Spiegel
Listed since
Mar 2, 2017
Employees
5,261

Market position

Day range

Current $5.235

52-week range

Current $5.235

Open
$5.25
Previous close
$5.21
Volume
29.53M
0.67× average
Average volume
43.93M
Average daily volume
Market cap
8.84B USD
Beta
1.02
Market reference 1
50-day average
$4.8752
+7.38% above average
200-day average
$5.9896
-12.60% below average

Financials

Financial snapshot

Latest / TTM

Valuation & yield

P/E (TTM)
-28.36×
P/B (TTM)
4.55×
P/S (TTM)
1.39×
Dividend yield
0.00%

Profitability & efficiency

Gross margin
57.31%
Operating margin
-5.10%
Net margin
-4.90%

Financial health

Debt / equity
0.44×

Financial statements

Margin trends

Profitability as a percentage of reported revenue.

Gross marginOperating marginNet margin
Gross, operating, and net margin trends70%33%-4%-40%Gross margin, FY2021: 57.49%Gross margin, FY2022: 60.55%Gross margin, FY2023: 54.10%Gross margin, FY2024: 53.85%Gross margin, FY2025: 54.97%Operating margin, FY2021: -17.05%Operating margin, FY2022: -30.32%Operating margin, FY2023: -30.36%Operating margin, FY2024: -14.68%Operating margin, FY2025: -8.97%Net margin, FY2021: -11.85%Net margin, FY2022: -31.07%Net margin, FY2023: -28.71%Net margin, FY2024: -13.02%Net margin, FY2025: -7.76%FY2021FY2022FY2023FY2024FY2025
Gross margin FY2021 57.49%. Gross margin FY2022 60.55%. Gross margin FY2023 54.10%. Gross margin FY2024 53.85%. Gross margin FY2025 54.97%. Operating margin FY2021 -17.05%. Operating margin FY2022 -30.32%. Operating margin FY2023 -30.36%. Operating margin FY2024 -14.68%. Operating margin FY2025 -8.97%. Net margin FY2021 -11.85%. Net margin FY2022 -31.07%. Net margin FY2023 -28.71%. Net margin FY2024 -13.02%. Net margin FY2025 -7.76%.

Income trends

Revenue

5.93B USD+10.63%

Operating income

−532.17M USD+32.41%

Net income

−460.49M USD+34.01%
Income trends across reported periods6.67B USD3.72B USD778.68M USD−2.17B USDRevenue, FY2021: 4.12B USDRevenue, FY2022: 4.6B USDRevenue, FY2023: 4.61B USDRevenue, FY2024: 5.36B USDRevenue, FY2025: 5.93B USDOperating income, FY2021: −702.07M USDOperating income, FY2022: −1.4B USDOperating income, FY2023: −1.4B USDOperating income, FY2024: −787.29M USDOperating income, FY2025: −532.17M USDNet income, FY2021: −487.96M USDNet income, FY2022: −1.43B USDNet income, FY2023: −1.32B USDNet income, FY2024: −697.86M USDNet income, FY2025: −460.49M USDFY2021FY2022FY2023FY2024FY2025
Revenue FY2021 4.12B USD. Revenue FY2022 4.6B USD. Revenue FY2023 4.61B USD. Revenue FY2024 5.36B USD. Revenue FY2025 5.93B USD. Operating income FY2021 −702.07M USD. Operating income FY2022 −1.4B USD. Operating income FY2023 −1.4B USD. Operating income FY2024 −787.29M USD. Operating income FY2025 −532.17M USD. Net income FY2021 −487.96M USD. Net income FY2022 −1.43B USD. Net income FY2023 −1.32B USD. Net income FY2024 −697.86M USD. Net income FY2025 −460.49M USD.
Metric (USD)FY2025FY2024FY2023FY2022FY2021
Revenue5.93B USD5.36B USD4.61B USD4.6B USD4.12B USD
Cost of goods sold2.67B USD2.47B USD2.11B USD1.82B USD1.75B USD
Gross profit3.26B USD2.89B USD2.49B USD2.79B USD2.37B USD
Research and development1.77B USD1.69B USD1.91B USD2.11B USD1.57B USD
Selling, general, and administrative2.01B USD1.98B USD1.98B USD2.07B USD1.5B USD
Operating expenses3.79B USD3.67B USD3.89B USD4.18B USD3.07B USD
Interest income134.16M USD153.47M USD168.39M USD58.6M USD5.2M USD
Interest expense89M USD21.55M USD22.02M USD21.46M USD17.68M USD
Depreciation and amortization159.83M USD158.07M USD168.44M USD202.17M USD119.14M USD
Operating income−532.17M USD−787.29M USD−1.4B USD−1.4B USD−702.07M USD
Net income−460.49M USD−697.86M USD−1.32B USD−1.43B USD−487.96M USD

Company facts updated Aug 24, 2026.

Earnings

EPS beat rate
100%
11 beats, 0 misses, 0 met estimates
Average EPS surprise
+63.44%
11 comparable reports
Latest EPS result
-0.1
Estimate -0.12 · Beat by 17.86%

EPS: actual versus estimate

Recent quarterly results

ActualEstimate
Quarterly EPS actual values compared with estimates0.07-0.02-0.11-0.2Q1 '25BeatQ2 '25BeatQ3 '25BeatQ4 '25BeatQ1 '26BeatQ2 '26BeatQ3 '26BeatQ4 '26Estimate
Q1 2025, reported Feb 4, 2025: actual 0.01, estimate -0.039, surprise +125.66%, Beat. Q2 2025, reported Apr 29, 2025: actual -0.08, estimate -0.133, surprise +39.93%, Beat. Q3 2025, reported Aug 5, 2025: actual -0.13, estimate -0.16, surprise +18.75%, Beat. Q4 2025, reported Nov 5, 2025: actual -0.06, estimate -0.122, surprise +50.75%, Beat. Q1 2026, reported Feb 4, 2026: actual 0.03, estimate -0.031, surprise +196.96%, Beat. Q2 2026, reported May 6, 2026: actual -0.05, estimate -0.067, surprise +25.21%, Beat. Q3 2026, reported Aug 3, 2026: actual -0.1, estimate -0.122, surprise +17.86%, Beat. Q4 2026, reported Nov 4, 2026: actual —, estimate 0.005, surprise —, Comparison unavailable.

Revenue: actual versus estimate

Recent quarterly results

ActualEstimate
Quarterly Revenue actual values compared with estimates1.8B1.63B1.45B1.28BQ1 '25BeatQ2 '25BeatQ3 '25MissQ4 '25BeatQ1 '26BeatQ2 '26BeatQ3 '26BeatQ4 '26Estimate
Q1 2025, reported Feb 4, 2025: actual 1.56B USD, estimate 1.55B USD, surprise +0.59%, Beat. Q2 2025, reported Apr 29, 2025: actual 1.36B USD, estimate 1.35B USD, surprise +1.33%, Beat. Q3 2025, reported Aug 5, 2025: actual 1.34B USD, estimate 1.35B USD, surprise -0.38%, Miss. Q4 2025, reported Nov 5, 2025: actual 1.51B USD, estimate 1.49B USD, surprise +1.14%, Beat. Q1 2026, reported Feb 4, 2026: actual 1.72B USD, estimate 1.7B USD, surprise +1.02%, Beat. Q2 2026, reported May 6, 2026: actual 1.53B USD, estimate 1.53B USD, surprise +0.09%, Beat. Q3 2026, reported Aug 3, 2026: actual 1.6B USD, estimate 1.54B USD, surprise +3.93%, Beat. Q4 2026, reported Nov 4, 2026: actual —, estimate 1.73B USD, surprise —, Comparison unavailable.

Analyst ratings

Third-party consensus; not a GoAI recommendation.

Analyst price target

Average target

$7.78

48.62% upside
Past 12 months12-month forecastHigh $16.00Average $7.78Low $5.00

Rating distribution

73 ratings
Strong buy00%
Buy2838%
Hold4055%
Sell57%
Strong sell00%

ETFs holding SNAP

Funds reporting this stock among their holdings, ordered by reported position size.

Vanguard Morningstar Total Stock Market ETF logoVanguard Morningstar Total Stock Market ETFVTI
Market value
157.26M
Weight
0.01%
AUM
2.3T USD
Expense ratio
0.03%
Price / 1D
$378.24+0.44%
Vanguard Morningstar Small-Cap ETF logoVanguard Morningstar Small-Cap ETFVB
Market value
113.42M
Weight
0.06%
AUM
183.4B USD
Expense ratio
0.03%
Price / 1D
$304.76+0.64%
Vanguard Morningstar Small-Cap Value ETF logoVanguard Morningstar Small-Cap Value ETFVBR
Market value
72.05M
Weight
0.10%
AUM
68.3B USD
Expense ratio
0.05%
Price / 1D
$249.18+0.68%
Vanguard Extended Market ETF logoVanguard Extended Market ETFVXF
Market value
58.3M
Weight
0.06%
AUM
93.7B USD
Expense ratio
0.05%
Price / 1D
$245.53+0.82%
Global X - Artificial Intelligence & Technology ETF logoGlobal X - Artificial Intelligence & Technology ETFAIQ
Market value
33.35M
Weight
0.33%
AUM
10.26B USD
Expense ratio
0.68%
Price / 1D
$63.43+0.63%
iShares Expanded Tech-Software Sector ETF logoiShares Expanded Tech-Software Sector ETFIGV
Market value
26.99M
Weight
0.19%
AUM
14.26B USD
Expense ratio
0.38%
Price / 1D
$103.37+1.43%
Vanguard Communication Services ETF logoVanguard Communication Services ETFVOX
Market value
19.08M
Weight
0.32%
AUM
6B USD
Expense ratio
0.09%
Price / 1D
$185.96+0.80%
State Street SPDR S&P Kensho New Economies Composite ETF logoState Street SPDR S&P Kensho New Economies Composite ETFKOMP
Market value
15.75M
Weight
0.58%
AUM
2.71B USD
Expense ratio
0.20%
Price / 1D
$69.24+0.92%

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