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MINISO Group Holding Limited logo

MINISO Group Holding Limited

MNSO

NYSEConsumer CyclicalSpecialty Retail

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Previous close

$11.02

−$0.11 · -0.99%

Aug 21, 4:00 PM ET

MNSO company overview

Historical prices · Market data may be delayed.

GoAI snapshot

AI-powered factor overview

Jul 10, 2026

GoAI score

Hold

Wait — insufficient conviction to act

Valuation

87

Deep Value

Momentum

23

Weakening

Sentiment

52

Mixed

Risk resilience

49

Elevated Risk

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AI-generated, informational only, and not investment advice.

Company profile

Company website

MINISO Group Holding Limited functions as an investment holding firm primarily engaged in the global retail and wholesale distribution of a broad spectrum of lifestyle products. The company's operations extend across China, various parts of Asia, the Americas, and Europe. It offers an extensive catalog of goods, including household decor, compact electronics, textiles, fashion accessories, beauty instruments, general toys, cosmetics, personal hygiene items, snacks, perfumes, and stationery and gifts, primarily under its MINISO and WonderLife labels. Furthermore, the company caters to collectors with specialized toys like blind boxes, building bricks, model figures, kits, collectible dolls, Ichiban Kuji merchandise, and sculptures, all marketed through its TOP TOY brand. By June 30, 2021, MINISO had established a significant retail presence with approximately 4,749 MINISO stores, alongside its active online sales channels. Founded in 2013, the company maintains its corporate base in Guangzhou, China.

Industry
Specialty Retail
Sector
Consumer Cyclical
Headquarters
CN
CEO
Guofu Ye
Listed since
Oct 15, 2020
Employees
8,329

Market position

Day range

Current $11.02

52-week range

Current $11.02

Open
$11.195
Previous close
$11.13
Volume
1.02M
1.63× average
Average volume
626.03K
Average daily volume
Market cap
3.36B USD
Beta
0.08
Market reference 1
50-day average
$12.0876
-8.83% below average
200-day average
$16.2028
-31.99% below average

Financials

Financial snapshot

Latest / TTM

Valuation & yield

Enterprise value
44.52B CNY
P/E (TTM)
11.22×
P/B (TTM)
2.07×
P/S (TTM)
1×
EV / EBITDA
12.89×
Earnings yield
2.92%
Free cash flow yield
4.11%
Dividend yield
6.04%

Profitability & efficiency

Gross margin
44.72%
Operating margin
13.84%
Net margin
9.01%
Return on equity
11.03%
Return on assets
4.09%
Return on invested capital
8.22%

Financial health

Debt / equity
1.05×
Current ratio
1.66×
Altman Z-score
2.36
Piotroski F-score
4 of 9

Financial statements

Margin trends

Profitability as a percentage of reported revenue.

Gross marginOperating marginNet margin
Gross, operating, and net margin trends49%33%17%2%Gross margin, FY2021: 30.44%Gross margin, FY2022: 38.73%Gross margin, FY2023: 42.46%Gross margin, FY2024: 44.94%Gross margin, FY2025: 44.99%Operating margin, FY2021: 8.13%Operating margin, FY2022: 18.52%Operating margin, FY2023: 19.97%Operating margin, FY2024: 18.95%Operating margin, FY2025: 14.62%Net margin, FY2021: 6.33%Net margin, FY2022: 15.42%Net margin, FY2023: 16.36%Net margin, FY2024: 15.40%Net margin, FY2025: 5.62%FY2021FY2022FY2023FY2024FY2025
Gross margin FY2021 30.44%. Gross margin FY2022 38.73%. Gross margin FY2023 42.46%. Gross margin FY2024 44.94%. Gross margin FY2025 44.99%. Operating margin FY2021 8.13%. Operating margin FY2022 18.52%. Operating margin FY2023 19.97%. Operating margin FY2024 18.95%. Operating margin FY2025 14.62%. Net margin FY2021 6.33%. Net margin FY2022 15.42%. Net margin FY2023 16.36%. Net margin FY2024 15.40%. Net margin FY2025 5.62%.

Income trends

Revenue

20.86B CNY+22.75%

Operating income

3.05B CNY-5.29%

Net income

1.17B CNY-55.22%
Income trends across reported periods22.88B CNY14.79B CNY6.7B CNY−1.38B CNYRevenue, FY2021: 10.09B CNYRevenue, FY2022: 11.47B CNYRevenue, FY2023: 15.26B CNYRevenue, FY2024: 16.99B CNYRevenue, FY2025: 20.86B CNYOperating income, FY2021: 820.01M CNYOperating income, FY2022: 2.12B CNYOperating income, FY2023: 3.05B CNYOperating income, FY2024: 3.22B CNYOperating income, FY2025: 3.05B CNYNet income, FY2021: 638.17M CNYNet income, FY2022: 1.77B CNYNet income, FY2023: 2.5B CNYNet income, FY2024: 2.62B CNYNet income, FY2025: 1.17B CNYFY2021FY2022FY2023FY2024FY2025
Revenue FY2021 10.09B CNY. Revenue FY2022 11.47B CNY. Revenue FY2023 15.26B CNY. Revenue FY2024 16.99B CNY. Revenue FY2025 20.86B CNY. Operating income FY2021 820.01M CNY. Operating income FY2022 2.12B CNY. Operating income FY2023 3.05B CNY. Operating income FY2024 3.22B CNY. Operating income FY2025 3.05B CNY. Net income FY2021 638.17M CNY. Net income FY2022 1.77B CNY. Net income FY2023 2.5B CNY. Net income FY2024 2.62B CNY. Net income FY2025 1.17B CNY.
Metric (CNY)FY2025FY2024FY2023FY2022FY2021
Revenue20.86B CNY16.99B CNY15.26B CNY11.47B CNY10.09B CNY
Cost of goods sold11.47B CNY9.36B CNY8.78B CNY7.03B CNY7.02B CNY
Gross profit9.39B CNY7.64B CNY6.48B CNY4.44B CNY3.07B CNY
Selling, general, and administrative6.35B CNY4.45B CNY3.45B CNY2.35B CNY2.26B CNY
Operating expenses6.34B CNY4.42B CNY3.43B CNY2.32B CNY2.25B CNY
Interest income101.58M CNY16.49M CNY37.94M CNY145.23M CNY66.34M CNY
Interest expense419.19M CNY12.91M CNY7.11M CNY34.62M CNY33.4M CNY
Depreciation and amortization1.17B CNY853.9M CNY570.4M CNY56.97M CNY80.27M CNY
Operating income3.05B CNY3.22B CNY3.05B CNY2.12B CNY820.01M CNY
Net income1.17B CNY2.62B CNY2.5B CNY1.77B CNY638.17M CNY

Company facts updated Aug 24, 2026.

Earnings

EPS beat rate
55%
6 beats, 4 misses, 1 met estimate
Average EPS surprise
+92.64%
11 comparable reports
Latest EPS result
0.59
Estimate 0.24 · Beat by 148.32%

EPS: actual versus estimate

Recent quarterly results

ActualEstimate
Quarterly EPS actual values compared with estimates0.640.390.13-0.12Q4 '24BeatQ1 '25BeatQ2 '25MissQ3 '25MissQ4 '25MissQ1 '26MissQ2 '26BeatQ3 '26Estimate
Q4 2024, reported Nov 29, 2024: actual 0.3, estimate 0.043, surprise +603.23%, Beat. Q1 2025, reported Mar 21, 2025: actual 0.356, estimate 0.326, surprise +9.40%, Beat. Q2 2025, reported May 23, 2025: actual 0.187, estimate 0.277, surprise -32.22%, Miss. Q3 2025, reported Aug 21, 2025: actual 0.223, estimate 0.329, surprise -32.17%, Miss. Q4 2025, reported Nov 21, 2025: actual 0.202, estimate 0.342, surprise -40.84%, Miss. Q1 2026, reported Mar 31, 2026: actual -0.069, estimate 0.271, surprise -125.29%, Miss. Q2 2026, reported May 26, 2026: actual 0.591, estimate 0.238, surprise +148.32%, Beat. Q3 2026, reported Aug 28, 2026: actual —, estimate 0.31, surprise —, Comparison unavailable.

Revenue: actual versus estimate

Recent quarterly results

ActualEstimate
Quarterly Revenue actual values compared with estimates929.85M811.27M692.69M574.11MQ4 '24MissQ1 '25MissQ2 '25MissQ3 '25MissQ4 '25MissQ1 '26BeatQ2 '26BeatQ3 '26Estimate
Q4 2024, reported Nov 29, 2024: actual 644.29M USD, estimate 650.19M USD, surprise -0.91%, Miss. Q1 2025, reported Mar 21, 2025: actual 645.45M USD, estimate 661.56M USD, surprise -2.43%, Miss. Q2 2025, reported May 23, 2025: actual 609.87M USD, estimate 676.79M USD, surprise -9.89%, Miss. Q3 2025, reported Aug 21, 2025: actual 693.01M USD, estimate 789.04M USD, surprise -12.17%, Miss. Q4 2025, reported Nov 21, 2025: actual 814.02M USD, estimate 860.14M USD, surprise -5.36%, Miss. Q1 2026, reported Mar 31, 2026: actual 894.08M USD, estimate 873.61M USD, surprise +2.34%, Beat. Q2 2026, reported May 26, 2026: actual 824.42M USD, estimate 805.6M USD, surprise +2.34%, Beat. Q3 2026, reported Aug 28, 2026: actual —, estimate 852.71M USD, surprise —, Comparison unavailable.

Analyst ratings

Third-party consensus; not a GoAI recommendation.

Analyst price target

Average target

$21.13

91.74% upside
Past 12 months12-month forecastHigh $26.80Average $21.13Low $13.00

Rating distribution

4 ratings

Limited analyst sample: 4 ratings. Interpret the distribution with caution.

Strong buy00%
Buy375%
Hold00%
Sell125%
Strong sell00%

Recent analyst actions

3 institutions
B of A SecuritiesdowngradeBuyUnderperform

MNSO news

defenseworld.net

MINISO Group (NYSE:MNSO) and Americanas (OTCMKTS:BTOOY) Financial Survey

MINISO Group (NYSE: MNSO - Get Free Report) and Americanas (OTCMKTS:BTOOY - Get Free Report) are both consumer discretionary companies, but which is the better stock? We will contrast the two companies based on the…

Read source
zacks.com

Why MINISO Group Holding Limited Unsponsored ADR (MNSO) Dipped More Than Broader Market Today

The latest trading day saw MINISO Group Holding Limited Unsponsored ADR (MNSO) settling at $10.79, representing a -8.6% change from its previous close.

Read source
zacks.com

Is It Worth Investing in MINISO Group Holding Limited (MNSO) Based on Wall Street's Bullish Views?

When deciding whether to buy, sell, or hold a stock, investors often rely on analyst recommendations. Media reports about rating changes by these brokerage-firm-employed (or sell-side) analysts often influence a stock's…

Read source
prnewswire.com

MINISO Group to Report 2026 June Quarter and Interim Financial Results on August 28, 2026

GUANGZHOU, China, Aug. 14, 2026 /PRNewswire/ -- MINISO Group Holding Limited (NYSE: MNSO; HKEX: 9896) ("MINISO", "MINISO Group" or the "Company"), a global high-growth value retailer offering a variety of trendy…

Read source
zacks.com

MINISO Group Holding Limited Unsponsored ADR (MNSO) Registers a Bigger Fall Than the Market: Important Facts to Note

In the latest trading session, MINISO Group Holding Limited Unsponsored ADR (MNSO) closed at $12.04, marking a -3.83% move from the previous day.

Read source
zacks.com

MINISO Group Holding Limited Unsponsored ADR (MNSO) Stock Sinks As Market Gains: Here's Why

MINISO Group Holding Limited Unsponsored ADR (MNSO) reached $12.85 at the closing of the latest trading day, reflecting a -1.15% change compared to its last close.

Read source

Corporate actions

Annual dividends per share

Cash distributions grouped by calendar year; partial years are marked.

$0.6164

2025 complete year+9.2% since 2024

2026 partial: $0.3764

* Partial calendar year in the available dividend history.

Corporate action history

Dividend

Ex-dividend Apr 20, 2026

$0.3764

Semi-Annual

Record Apr 20, 2026 · Payment May 4, 2026

Dividend

Ex-dividend Sep 5, 2025

$0.2896

Semi-Annual

Record Sep 5, 2025 · Payment Sep 19, 2025

Dividend

Ex-dividend Apr 8, 2025

$0.3268

Semi-Annual

Record Apr 8, 2025 · Payment Apr 23, 2025

Dividend

Ex-dividend Sep 13, 2024

$0.2744

Annual

Record Sep 13, 2024 · Payment Sep 26, 2024

Dividend

Ex-dividend Mar 27, 2024

$0.29

Special

Record Mar 28, 2024 · Payment Apr 12, 2024

Dividend

Ex-dividend Sep 6, 2023

$0.412

Irregular

Record Sep 7, 2023 · Payment Sep 22, 2023

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ETFs holding MNSO

Funds reporting this stock among their holdings, ordered by reported position size.

State Street SPDR Portfolio Emerging Markets ETF logoState Street SPDR Portfolio Emerging Markets ETFSPEM
Market value
1.53M
Weight
0.01%
AUM
17.57B USD
Expense ratio
0.07%
Price / 1D
$52.38+0.61%
Avantis Emerging Markets Equity ETF logoAvantis Emerging Markets Equity ETFAVEM
Market value
1.31M
Weight
—
AUM
27.89B USD
Expense ratio
0.33%
Price / 1D
$94.24+0.75%
AAM Transformers ETF logoAAM Transformers ETFTRFM
Market value
475.49K
Weight
0.18%
AUM
107.86M USD
Expense ratio
0.49%
Price / 1D
$60.08+0.60%
Invesco Golden Dragon China ETF logoInvesco Golden Dragon China ETFPGJ
Market value
194.83K
Weight
0.21%
AUM
92.77M USD
Expense ratio
0.70%
Price / 1D
$24.32+0.25%
State Street SPDR S&P China ETF logoState Street SPDR S&P China ETFGXC
Market value
194.77K
Weight
0.04%
AUM
474.65M USD
Expense ratio
0.59%
Price / 1D
$91.50+0.51%
ActivePassive International Equity ETF logoActivePassive International Equity ETFAPIE
Market value
152K
Weight
0.01%
AUM
953.79M USD
Expense ratio
0.45%
Price / 1D
$39.766+1.16%
State Street SPDR S&P Emerging Asia Pacific ETF logoState Street SPDR S&P Emerging Asia Pacific ETFGMF
Market value
46.12K
Weight
0.01%
AUM
428.59M USD
Expense ratio
0.49%
Price / 1D
$155.59+0.25%
Avantis Responsible Emerging Markets Equity ETF logoAvantis Responsible Emerging Markets Equity ETFAVSE
Market value
42.1K
Weight
0.02%
AUM
220.3M USD
Expense ratio
0.33%
Price / 1D
$78.80+0.82%

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