
Nu Skin Enterprises, Inc.
NUSNYSEConsumer DefensiveHousehold & Personal Products
Previous close
$4.74
+$0.09 · +1.94%
Pre-market
$4.74
$0.00 · 0.00%
Aug 24, 4:05 AM ET
NUS company overview
Regular session · ET · Market data may be delayed.
GoAI snapshot
AI-powered factor overview
GoAI score
Hold
Wait — insufficient conviction to act
Valuation
92
Deep Value
Momentum
23
Weakening
Sentiment
60
Mixed
Risk resilience
40
Elevated Risk
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Company profile
Company websiteNu Skin Enterprises, Inc. (NUS) is a global enterprise dedicated to the creation and worldwide distribution of beauty and wellness solutions. The company's diverse product offerings encompass advanced skincare systems, such as the ageLOC Spa and ageLOC Transformation age-defying lines, innovative devices like the ageLOC LumiSpa for comprehensive skin treatment and cleansing, and the ageLOC Boost, alongside various other cosmetic and personal care items. In the realm of health and nutrition, Nu Skin provides a comprehensive array of dietary and weight management products. This includes ageLOC Youth, LifePak, and ageLOC Meta nutritional supplements, in addition to ageLOC TR90 programs designed for weight control and body contouring, Beauty Focus Collagen+ skin care supplements, and other related weight management aids. The organization also significantly invests in research and development, particularly for its skincare and nutritional supplement portfolios. Nu Skin operates a network of retail stores and customer service centers exclusively within Mainland China. Its extensive product lines are marketed under its proprietary brands, which include Nu Skin, Pharmanex, and ageLOC. These products reach consumers through multiple sales channels, including direct-to-consumer interactions, an extensive network of independent distributors, and its dedicated e-commerce platform. Nu Skin Enterprises, Inc. was established in 1984 and maintains its corporate headquarters in Provo, Utah.
- Industry
- Household & Personal Products
- Sector
- Consumer Defensive
- Headquarters
- US
- CEO
- Ryan S. Napierski
- Listed since
- Nov 22, 1996
- Employees
- 2,800
Market position
Day range
Current $4.74
52-week range
Current $4.74
- Open
- $4.675
- Previous close
- $4.65
- Volume
- 235.31K
- 0.36× average
- Average volume
- 659.09K
- Average daily volume
- Market cap
- 230.13M USD
- Beta
- 0.97
- Market reference 1
- 50-day average
- $5.1126
- -7.29% below average
- 200-day average
- $7.6861
- -38.33% below average
Financials
Financial snapshot
Latest / TTMValuation & yield
- Enterprise value
- 599.82M USD
- P/E (TTM)
- -1.06×
- P/B (TTM)
- 0.42×
- P/S (TTM)
- 0.17×
- EV / EBITDA
- 2.29×
- Earnings yield
- 33.78%
- Free cash flow yield
- 9.70%
- Dividend yield
- 5.06%
Profitability & efficiency
- Gross margin
- 69.19%
- Operating margin
- -0.62%
- Net margin
- -15.73%
- Return on equity
- 19.90%
- Return on assets
- 11.40%
- Return on invested capital
- 6.29%
Financial health
- Debt / equity
- 0.49×
- Current ratio
- 2.08×
Financial statements
Margin trends
Profitability as a percentage of reported revenue.
Income trends
Revenue
Operating income
Net income
| Metric (USD) | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|
| Revenue | 1.49B USD | 1.73B USD | 1.97B USD | 2.23B USD | 2.7B USD |
| Cost of goods sold | 453.76M USD | 550.23M USD | 611.85M USD | 630.92M USD | 675.22M USD |
| Gross profit | 1.03B USD | 1.18B USD | 1.36B USD | 1.59B USD | 2.02B USD |
| Research and development | — | 13M USD | 22.6M USD | — | 27.2M USD |
| Selling, general, and administrative | 940.52M USD | 1.13B USD | 1.29B USD | 1.44B USD | 1.73B USD |
| Operating expenses | 940.52M USD | 1.33B USD | 1.31B USD | 1.48B USD | 1.79B USD |
| Interest income | — | — | — | 10.38M USD | 11.16M USD |
| Interest expense | 13.95M USD | 26.41M USD | 25.56M USD | 21.88M USD | 11M USD |
| Depreciation and amortization | 52.26M USD | 69.81M USD | 69.22M USD | 72.51M USD | 125.02M USD |
| Operating income | 90.88M USD | −151.59M USD | 48.27M USD | 110.85M USD | 233.99M USD |
| Net income | 160.2M USD | −146.59M USD | 8.6M USD | 104.78M USD | 147.27M USD |
Company facts updated Aug 24, 2026.
Earnings
- EPS beat rate
- 64%
- 7 beats, 3 misses, 1 met estimate
- Average EPS surprise
- +26.93%
- 11 comparable reports
- Latest EPS result
- 0.2
- Estimate 0.2 · Met by 0.00%
EPS: actual versus estimate
Recent quarterly results
Revenue: actual versus estimate
Recent quarterly results
Analyst ratings
Third-party consensus; not a GoAI recommendation.
Recent analyst actions
NUS peers
ETFs holding NUS
Funds reporting this stock among their holdings, ordered by reported position size.
Avantis U.S. Small Cap Value ETFAVUV10.59M0.03%31.27B USD0.25%$126.45+0.66%
Vanguard Morningstar Total Stock Market ETFVTI7.61M0.00%2.3T USD0.03%$378.24+0.44%
iShares Russell 2000 ETFIWM6.11M0.01%81.62B USD0.19%$299.96+0.77%
Schwab Fundamental U.S. Small Company Index ETFFNDA3.96M0.04%9.26B USD0.25%$37.73+0.75%
Vanguard Consumer Staples ETFVDC2.94M0.03%9.3B USD0.09%$231.75+0.67%
Vanguard Extended Market ETFVXF2.92M0.00%93.7B USD0.05%$245.53+0.82%
iShares Russell 2000 Value ETFIWN2.3M0.02%14.66B USD0.24%$224.81+0.45%
WisdomTree U.S. SmallCap Dividend FundDES1.54M0.07%2.24B USD0.38%$40.83+0.39%
Avantis U.S. Small Cap Value ETFAVUV- Market value
- 10.59M
- Weight
- 0.03%
- AUM
- 31.27B USD
- Expense ratio
- 0.25%
- Price / 1D
- $126.45+0.66%
Vanguard Morningstar Total Stock Market ETFVTI- Market value
- 7.61M
- Weight
- 0.00%
- AUM
- 2.3T USD
- Expense ratio
- 0.03%
- Price / 1D
- $378.24+0.44%
iShares Russell 2000 ETFIWM- Market value
- 6.11M
- Weight
- 0.01%
- AUM
- 81.62B USD
- Expense ratio
- 0.19%
- Price / 1D
- $299.96+0.77%
Schwab Fundamental U.S. Small Company Index ETFFNDA- Market value
- 3.96M
- Weight
- 0.04%
- AUM
- 9.26B USD
- Expense ratio
- 0.25%
- Price / 1D
- $37.73+0.75%
Vanguard Consumer Staples ETFVDC- Market value
- 2.94M
- Weight
- 0.03%
- AUM
- 9.3B USD
- Expense ratio
- 0.09%
- Price / 1D
- $231.75+0.67%
Vanguard Extended Market ETFVXF- Market value
- 2.92M
- Weight
- 0.00%
- AUM
- 93.7B USD
- Expense ratio
- 0.05%
- Price / 1D
- $245.53+0.82%
iShares Russell 2000 Value ETFIWN- Market value
- 2.3M
- Weight
- 0.02%
- AUM
- 14.66B USD
- Expense ratio
- 0.24%
- Price / 1D
- $224.81+0.45%
WisdomTree U.S. SmallCap Dividend FundDES- Market value
- 1.54M
- Weight
- 0.07%
- AUM
- 2.24B USD
- Expense ratio
- 0.38%
- Price / 1D
- $40.83+0.39%
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