
Hasbro, Inc.
HASNASDAQConsumer CyclicalLeisure
Previous close
$93.54
−$0.02 · -0.02%
HAS company overview
Regular session · ET · Market data may be delayed.
GoAI snapshot
AI-powered factor overview
GoAI score
Sell
Trim exposure — unfavorable risk-reward
Valuation
15
Overpriced
Momentum
32
Weakening
Sentiment
69
Bullish
Risk resilience
73
Moderate Risk
Full GoAI research
Thesis, catalysts, evidence, and risk analysis.
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Company profile
Company websiteHasbro, Inc., alongside its various subsidiaries, operates as a global leader in the play and entertainment industry. Its Consumer Products segment focuses on the procurement, marketing, and global distribution of toys and games. This division further amplifies its brands by out-licensing trademarks, characters, and intellectual property rights to third parties, enabling the creation and sale of a diverse range of branded consumer goods, such as apparel and toys. Its extensive product catalog encompasses action figures, arts and crafts supplies, fashion dolls and other figurines, playsets, preschool toys, plush items, sports-action blasters and accessories, toy vehicles, and specialty play items, in addition to various traditional games. The company also offers licensed merchandise spanning apparel, publishing, home goods, electronics, and toy products. Through its Wizards of the Coast and Digital Gaming segment, Hasbro cultivates its brands by developing immersive trading card games, role-playing games, and digital gaming experiences, leveraging intellectual property from both Hasbro and Wizards of the Coast. The Entertainment segment is devoted to the conception, acquisition, production, distribution, and commercialization of top-tier entertainment content. This includes feature films, scripted and unscripted television programs, family-friendly shows, digital media, and live performances. Hasbro distributes its offerings through an expansive network, reaching diverse channels including various retailers, distributors, wholesalers, discount and drug stores, mail-order and catalog vendors, department stores, and other traditional brick-and-mortar establishments, as well as a significant presence among e-commerce retailers. Consumers can also acquire products directly through the company's Hasbro PULSE e-commerce website. Established in 1923, Hasbro, Inc. maintains its corporate headquarters in Pawtucket, Rhode Island.
- Industry
- Leisure
- Sector
- Consumer Cyclical
- Headquarters
- US
- CEO
- Christian Cocks
- Listed since
- Mar 17, 1980
- Employees
- 4,520
Market position
Day range
Current $93.54
52-week range
Current $93.54
- Open
- $93.78
- Previous close
- $93.56
- Volume
- 1.98M
- 0.96× average
- Average volume
- 2.07M
- Average daily volume
- Market cap
- 13.19B USD
- Beta
- 0.47
- Market reference 1
- 50-day average
- $87.1804
- +7.29% above average
- 200-day average
- $88.7572
- +5.39% above average
Financials
Financial snapshot
Latest / TTMValuation & yield
- Enterprise value
- 14.24B USD
- P/E (TTM)
- 16.61×
- P/B (TTM)
- 18.73×
- P/S (TTM)
- 2.65×
- EV / EBITDA
- 61.18×
- Earnings yield
- -2.78%
- Free cash flow yield
- 7.15%
- Dividend yield
- 2.99%
Profitability & efficiency
- Gross margin
- 70.28%
- Operating margin
- 23.86%
- Net margin
- 15.99%
- Return on equity
- -59.87%
- Return on assets
- -5.81%
- Return on invested capital
- 25.14%
Financial health
- Debt / equity
- 5.06×
- Current ratio
- 1.38×
- Altman Z-score
- 3.59
- Piotroski F-score
- 7 of 9
Financial statements
Margin trends
Profitability as a percentage of reported revenue.
Income trends
Revenue
Operating income
Net income
| Metric (USD) | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|
| Revenue | 4.7B USD | 4.14B USD | 5B USD | 5.86B USD | 6.42B USD |
| Cost of goods sold | 1.4B USD | 1.46B USD | 2.13B USD | 2.4B USD | 2.55B USD |
| Gross profit | 3.3B USD | 2.67B USD | 2.87B USD | 3.45B USD | 3.87B USD |
| Research and development | 385.6M USD | 294.1M USD | 306.9M USD | 307.9M USD | 315.7M USD |
| Selling, general, and administrative | 316.9M USD | 1.53B USD | 1.84B USD | 2.05B USD | 1.94B USD |
| Operating expenses | 2.25B USD | 1.98B USD | 4.41B USD | 3.04B USD | 3.11B USD |
| Interest income | 28.6M USD | 47.3M USD | 23M USD | 11.8M USD | 5.4M USD |
| Interest expense | 163.4M USD | 171.2M USD | 186.3M USD | 171M USD | 179.7M USD |
| Depreciation and amortization | 171.3M USD | 212.3M USD | 659.6M USD | 788.1M USD | 908.7M USD |
| Operating income | 1.06B USD | 690M USD | −1.54B USD | 407.7M USD | 763.3M USD |
| Net income | −322.4M USD | 385.6M USD | −1.49B USD | 203.5M USD | 428.7M USD |
Company facts updated Aug 24, 2026.
Earnings
- EPS beat rate
- 91%
- 10 beats, 1 miss, 0 met estimates
- Average EPS surprise
- +37.07%
- 11 comparable reports
- Latest EPS result
- 1.28
- Estimate 1.16 · Beat by 10.34%
EPS: actual versus estimate
Recent quarterly results
Revenue: actual versus estimate
Recent quarterly results
Analyst ratings
Third-party consensus; not a GoAI recommendation.
Analyst price target
Average target
$107.17
14.57% upsideRating distribution
33 ratingsRecent analyst actions
HAS news
Corporate actions
Annual dividends per share
Cash distributions grouped by calendar year; partial years are marked.
$2.80
2025 complete year+2.9% since 2021
2026 partial: $2.10
$2.72
2,021
$2.78
2,022
$2.80
2,023
$2.80
2,024
$2.80
2,025
$2.10
2,026*
* Partial calendar year in the available dividend history.
Corporate action history
| Action | Ex-dividend date | Details | Record date | Payment date |
|---|---|---|---|---|
Dividend | Aug 19, 2026 | $0.70Quarterly | Aug 19, 2026 | Sep 2, 2026 |
Dividend | Jun 1, 2026 | $0.70Quarterly | Jun 1, 2026 | Jun 11, 2026 |
Dividend | Feb 18, 2026 | $0.70Quarterly | Feb 18, 2026 | Mar 4, 2026 |
Dividend | Nov 19, 2025 | $0.70Quarterly | Nov 19, 2025 | Dec 3, 2025 |
Dividend | Aug 20, 2025 | $0.70Quarterly | Aug 20, 2025 | Sep 3, 2025 |
Dividend | May 21, 2025 | $0.70Quarterly | May 21, 2025 | Jun 4, 2025 |
Ex-dividend Aug 19, 2026
$0.70
Quarterly
Record Aug 19, 2026 · Payment Sep 2, 2026
Ex-dividend Jun 1, 2026
$0.70
Quarterly
Record Jun 1, 2026 · Payment Jun 11, 2026
Ex-dividend Feb 18, 2026
$0.70
Quarterly
Record Feb 18, 2026 · Payment Mar 4, 2026
Ex-dividend Nov 19, 2025
$0.70
Quarterly
Record Nov 19, 2025 · Payment Dec 3, 2025
Ex-dividend Aug 20, 2025
$0.70
Quarterly
Record Aug 20, 2025 · Payment Sep 3, 2025
Ex-dividend May 21, 2025
$0.70
Quarterly
Record May 21, 2025 · Payment Jun 4, 2025
HAS peers
ETFs holding HAS
Funds reporting this stock among their holdings, ordered by reported position size.
Vanguard Morningstar Total Stock Market ETFVTI423.38M0.02%2.3T USD0.03%$378.24+0.44%
Vanguard S&P 500 ETFVOO331.49M0.02%1.7T USD0.03%$703.71+0.39%
Vanguard Morningstar Small-Cap ETFVB305.5M0.16%183.4B USD0.03%$304.76+0.64%
Invesco S&P 500 Equal Weight ETFRSP212.31M0.22%100.27B USD0.20%$221.67+0.63%
Vanguard Morningstar Small-Cap Value ETFVBR194.07M0.28%68.3B USD0.05%$249.18+0.68%
iShares Core S&P 500 ETFIVV168.71M0.02%891.84B USD0.03%$769.31+0.39%
iShares Large Cap Core Active ETFBLCR162.49M2.45%6.65B USD0.38%$49.12+0.20%
State Street SPDR S&P 500 ETFSPY155.24M0.02%817.87B USD0.09%$765.72+0.41%
Vanguard Morningstar Total Stock Market ETFVTI- Market value
- 423.38M
- Weight
- 0.02%
- AUM
- 2.3T USD
- Expense ratio
- 0.03%
- Price / 1D
- $378.24+0.44%
Vanguard S&P 500 ETFVOO- Market value
- 331.49M
- Weight
- 0.02%
- AUM
- 1.7T USD
- Expense ratio
- 0.03%
- Price / 1D
- $703.71+0.39%
Vanguard Morningstar Small-Cap ETFVB- Market value
- 305.5M
- Weight
- 0.16%
- AUM
- 183.4B USD
- Expense ratio
- 0.03%
- Price / 1D
- $304.76+0.64%
Invesco S&P 500 Equal Weight ETFRSP- Market value
- 212.31M
- Weight
- 0.22%
- AUM
- 100.27B USD
- Expense ratio
- 0.20%
- Price / 1D
- $221.67+0.63%
Vanguard Morningstar Small-Cap Value ETFVBR- Market value
- 194.07M
- Weight
- 0.28%
- AUM
- 68.3B USD
- Expense ratio
- 0.05%
- Price / 1D
- $249.18+0.68%
iShares Core S&P 500 ETFIVV- Market value
- 168.71M
- Weight
- 0.02%
- AUM
- 891.84B USD
- Expense ratio
- 0.03%
- Price / 1D
- $769.31+0.39%
iShares Large Cap Core Active ETFBLCR- Market value
- 162.49M
- Weight
- 2.45%
- AUM
- 6.65B USD
- Expense ratio
- 0.38%
- Price / 1D
- $49.12+0.20%
State Street SPDR S&P 500 ETFSPY- Market value
- 155.24M
- Weight
- 0.02%
- AUM
- 817.87B USD
- Expense ratio
- 0.09%
- Price / 1D
- $765.72+0.41%
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