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Playboy, Inc. logo

Playboy, Inc.

PLBY

NASDAQConsumer CyclicalLeisure

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Previous close

$1.22

−$0.01 · -0.81%

Aug 21, 4:00 PM ET

PLBY company overview

Regular session · ET · Market data may be delayed.

GoAI snapshot

AI-powered factor overview

Jul 10, 2026

GoAI score

Sell

Trim exposure — unfavorable risk-reward

Valuation

70

Undervalued

Momentum

21

Weakening

Sentiment

26

Bearish

Risk resilience

26

High Risk

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AI-generated, informational only, and not investment advice.

Company profile

Company website

Playboy, Inc. operates as a leading media and lifestyle enterprise. It engages consumers globally, providing an array of products, services, and experiences aimed at enhancing their appearance, fostering well-being, and promoting enjoyment. The firm addresses several key market segments, including Sexual Wellness, Style & Apparel, Gaming & Lifestyle, and Beauty & Grooming. Central to its offerings is its iconic consumer brand, Playboy, which produces a men's magazine celebrated for its focus on stunning photography, engaging entertainment, clever humor, and captivating cartoons, alongside articles delving into current affairs and trends. Founded in 1953, the company's main office is located in Los Angeles, California.

Industry
Leisure
Sector
Consumer Cyclical
Headquarters
US
CEO
Ben Kohn
Listed since
Aug 31, 2020
Employees
588

Market position

Day range

Current $1.22

52-week range

Current $1.22

Open
$1.24
Previous close
$1.23
Volume
550.02K
0.58× average
Average volume
949.37K
Average daily volume
Market cap
141.48M USD
Beta
1.92
Market reference 1
50-day average
$1.2572
-2.96% below average
200-day average
$1.6058
-24.02% below average

Financials

Financial snapshot

Latest / TTM

Valuation & yield

Enterprise value
347.04M USD
P/E (TTM)
145.24×
P/B (TTM)
6.34×
P/S (TTM)
1.13×
EV / EBITDA
129.59×
Earnings yield
-6.72%
Free cash flow yield
-0.53%
Dividend yield
0.00%

Profitability & efficiency

Gross margin
72.70%
Operating margin
4.60%
Net margin
0.23%
Return on equity
-68.96%
Return on assets
-4.33%
Return on invested capital
-2.28%

Financial health

Debt / equity
8.05×
Current ratio
1.03×
Altman Z-score
-2.66
Piotroski F-score
7 of 9

Financial statements

Margin trends

Profitability as a percentage of reported revenue.

Gross marginOperating marginNet margin
Gross, operating, and net margin trends94%2%-90%-183%Gross margin, FY2021: 55.93%Gross margin, FY2022: 55.29%Gross margin, FY2023: 61.68%Gross margin, FY2024: 64.02%Gross margin, FY2025: 70.99%Operating margin, FY2021: -27.92%Operating margin, FY2022: -159.59%Operating margin, FY2023: -133.17%Operating margin, FY2024: -43.77%Operating margin, FY2025: -4.91%Net margin, FY2021: -31.50%Net margin, FY2022: -149.68%Net margin, FY2023: -126.21%Net margin, FY2024: -68.37%Net margin, FY2025: -10.48%FY2021FY2022FY2023FY2024FY2025
Gross margin FY2021 55.93%. Gross margin FY2022 55.29%. Gross margin FY2023 61.68%. Gross margin FY2024 64.02%. Gross margin FY2025 70.99%. Operating margin FY2021 -27.92%. Operating margin FY2022 -159.59%. Operating margin FY2023 -133.17%. Operating margin FY2024 -43.77%. Operating margin FY2025 -4.91%. Net margin FY2021 -31.50%. Net margin FY2022 -149.68%. Net margin FY2023 -126.21%. Net margin FY2024 -68.37%. Net margin FY2025 -10.48%.

Income trends

Revenue

120.93M USD+4.13%

Operating income

−5.94M USD+88.31%

Net income

−12.67M USD+84.04%
Income trends across reported periods300.85M USD83.78M USD−133.29M USD−350.37M USDRevenue, FY2021: 246.59M USDRevenue, FY2022: 185.54M USDRevenue, FY2023: 142.95M USDRevenue, FY2024: 116.14M USDRevenue, FY2025: 120.93M USDOperating income, FY2021: −68.85M USDOperating income, FY2022: −296.1M USDOperating income, FY2023: −190.37M USDOperating income, FY2024: −50.84M USDOperating income, FY2025: −5.94M USDNet income, FY2021: −77.68M USDNet income, FY2022: −277.7M USDNet income, FY2023: −180.42M USDNet income, FY2024: −79.4M USDNet income, FY2025: −12.67M USDFY2021FY2022FY2023FY2024FY2025
Revenue FY2021 246.59M USD. Revenue FY2022 185.54M USD. Revenue FY2023 142.95M USD. Revenue FY2024 116.14M USD. Revenue FY2025 120.93M USD. Operating income FY2021 −68.85M USD. Operating income FY2022 −296.1M USD. Operating income FY2023 −190.37M USD. Operating income FY2024 −50.84M USD. Operating income FY2025 −5.94M USD. Net income FY2021 −77.68M USD. Net income FY2022 −277.7M USD. Net income FY2023 −180.42M USD. Net income FY2024 −79.4M USD. Net income FY2025 −12.67M USD.
Metric (USD)FY2025FY2024FY2023FY2022FY2021
Revenue120.93M USD116.14M USD142.95M USD185.54M USD246.59M USD
Cost of goods sold35.08M USD41.78M USD54.78M USD82.95M USD108.66M USD
Gross profit85.85M USD74.36M USD88.17M USD102.59M USD137.92M USD
Selling, general, and administrative91.03M USD98.72M USD123.55M USD150.54M USD22.95M USD
Operating expenses91.79M USD125.19M USD278.54M USD398.69M USD206.78M USD
Interest expense8.23M USD23.69M USD23.29M USD17.72M USD13.31M USD
Depreciation and amortization8.35M USD14.04M USD12.84M USD12.72M USD7.29M USD
Operating income−5.94M USD−50.84M USD−190.37M USD−296.1M USD−68.85M USD
Net income−12.67M USD−79.4M USD−180.42M USD−277.7M USD−77.68M USD

Company facts updated Aug 24, 2026.

Earnings

EPS beat rate
27%
3 beats, 5 misses, 3 met estimates
Average EPS surprise
-47.65%
11 comparable reports
Latest EPS result
0
Estimate -0 · Beat by 151.95%

EPS: actual versus estimate

Recent quarterly results

ActualEstimate
Quarterly EPS actual values compared with estimates0.07-0.02-0.1-0.19Q1 '25MissQ2 '25MetQ3 '25MetQ4 '25BeatQ1 '26MetQ2 '26MissQ3 '26BeatQ4 '26Estimate
Q1 2025, reported Mar 13, 2025: actual -0.15, estimate -0.11, surprise -36.36%, Miss. Q2 2025, reported May 15, 2025: actual -0.1, estimate -0.1, surprise 0.00%, Met estimate. Q3 2025, reported Aug 12, 2025: actual -0.04, estimate -0.04, surprise 0.00%, Met estimate. Q4 2025, reported Nov 12, 2025: actual 0.02, estimate -0.02, surprise +200.00%, Beat. Q1 2026, reported Mar 16, 2026: actual 0.03, estimate 0.03, surprise 0.00%, Met estimate. Q2 2026, reported May 11, 2026: actual -0.03, estimate 0.01, surprise -400.00%, Miss. Q3 2026, reported Aug 10, 2026: actual 0.002, estimate -0.003, surprise +151.95%, Beat. Q4 2026, reported Nov 11, 2026: actual —, estimate 0.01, surprise —, Comparison unavailable.

Revenue: actual versus estimate

Recent quarterly results

ActualEstimate
Quarterly Revenue actual values compared with estimates88.9M63.07M37.23M11.39MQ1 '25BeatQ2 '25BeatQ3 '25BeatQ4 '25MissQ1 '26BeatQ2 '26MissQ3 '26BeatQ4 '26Estimate
Q1 2025, reported Mar 13, 2025: actual 83.31M USD, estimate 13.4M USD, surprise +521.72%, Beat. Q2 2025, reported May 15, 2025: actual 28.88M USD, estimate 26.7M USD, surprise +8.15%, Beat. Q3 2025, reported Aug 12, 2025: actual 28.15M USD, estimate 26.77M USD, surprise +5.16%, Beat. Q4 2025, reported Nov 12, 2025: actual 28.99M USD, estimate 33.52M USD, surprise -13.50%, Miss. Q1 2026, reported Mar 16, 2026: actual 34.91M USD, estimate 33.52M USD, surprise +4.15%, Beat. Q2 2026, reported May 11, 2026: actual 30.24M USD, estimate 30.71M USD, surprise -1.56%, Miss. Q3 2026, reported Aug 10, 2026: actual 31.22M USD, estimate 29.69M USD, surprise +5.15%, Beat. Q4 2026, reported Nov 11, 2026: actual —, estimate 30.32M USD, surprise —, Comparison unavailable.

Analyst ratings

Third-party consensus; not a GoAI recommendation.

Analyst price target

Average target

$12.63

935.25% upside
Past 12 months12-month forecast

Price history unavailable

High $28.00Average $12.63Low $0.90

Rating distribution

8 ratings
Strong buy00%
Buy675%
Hold225%
Sell00%
Strong sell00%

PLBY news

seekingalpha.com

Playboy, Inc. (PLBY) Q2 2026 Earnings Call Transcript

Playboy, Inc. (PLBY) Q2 2026 Earnings Call Transcript

Read source
marketbeat.com

PLBY Group Q2 Earnings Call Highlights

PLBY Group NASDAQ: PLBY reported second-quarter revenue growth, a return to operating profitability and positive operating cash flow, as the company cited continued momentum at Honey Birdette, growth in licensing and…

Read source
globenewswire.com

Playboy to Host Second Quarter 2026 Earnings Call on August 10, 2026 at 5:00 p.m. Eastern Time

LOS ANGELES, July 27, 2026 (GLOBE NEWSWIRE) -- Playboy, Inc. (Nasdaq: PLBY) (“Playboy” or the “Company”), a global pleasure and leisure company, will release financial results for the second quarter ended June 30, 2026…

Read source
businesswire.com

Playboy Expands Leadership Team to Drive the Next Phase of Global Licensing and Brand Growth

LOS ANGELES--(BUSINESS WIRE)--Playboy, Inc. (NASDAQ: PLBY) (the “Company” or “Playboy”), a leading pleasure and leisure lifestyle company, and one of the most recognizable and iconic brands in the world, today announced…

Read source
defenseworld.net

Head to Head Comparison: PLBY Group (NASDAQ:PLBY) and Topgolf Callaway Brands (NYSE:CALY)

PLBY Group (NASDAQ: PLBY - Get Free Report) and Topgolf Callaway Brands (NYSE: CALY - Get Free Report) are both consumer discretionary companies, but which is the superior business? We will contrast the two businesses…

Read source
globenewswire.com

Playboy Joins Small-Cap Russell 2000® Index and Broad-Market Russell 3000® Index

Inclusion Follows Five Consecutive Quarters of Positive Adjusted EBITDA and Renewed Operating Momentum LOS ANGELES, June 29, 2026 (GLOBE NEWSWIRE) -- Playboy, Inc. (NASDAQ: PLBY) (the “Company” or “Playboy”), a global…

Read source

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ETFs holding PLBY

Funds reporting this stock among their holdings, ordered by reported position size.

Vanguard Morningstar Total Stock Market ETF logoVanguard Morningstar Total Stock Market ETFVTI
Market value
2.44M
Weight
0.00%
AUM
2.3T USD
Expense ratio
0.03%
Price / 1D
$378.24+0.44%
iShares Russell 2000 ETF logoiShares Russell 2000 ETFIWM
Market value
1.42M
Weight
0.00%
AUM
81.62B USD
Expense ratio
0.19%
Price / 1D
$299.96+0.77%
Vanguard Extended Market ETF logoVanguard Extended Market ETFVXF
Market value
886.07K
Weight
0.00%
AUM
93.7B USD
Expense ratio
0.05%
Price / 1D
$245.53+0.82%
iShares Russell 2000 Growth ETF logoiShares Russell 2000 Growth ETFIWO
Market value
593.1K
Weight
0.00%
AUM
15.16B USD
Expense ratio
0.24%
Price / 1D
$387.37+1.24%
Vanguard Russell 2000 ETF logoVanguard Russell 2000 ETFVTWO
Market value
364.74K
Weight
0.00%
AUM
17.4B USD
Expense ratio
0.06%
Price / 1D
$121.25+0.74%
iShares Micro-Cap ETF logoiShares Micro-Cap ETFIWC
Market value
242.37K
Weight
0.02%
AUM
1.53B USD
Expense ratio
0.60%
Price / 1D
$198.39+1.10%
Vanguard Russell 2000 Growth ETF logoVanguard Russell 2000 Growth ETFVTWG
Market value
61.57K
Weight
0.00%
AUM
1.7B USD
Expense ratio
0.06%
Price / 1D
$282.73+1.21%
Global X - Russell 2000 ETF logoGlobal X - Russell 2000 ETFRSSL
Market value
33.57K
Weight
—
AUM
1.53B USD
Expense ratio
0.08%
Price / 1D
$117.49+0.86%

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