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NASDAQConsumer CyclicalAuto - Dealerships
Latest quote
$5.41
+$0.07 · +1.31%
RumbleON, Inc. utilizes a sophisticated, technology-powered omnichannel platform to streamline the aggregation and distribution of pre-owned vehicles across North America. Its operations are structured across three distinct segments: The Powersports division focuses on the distribution of motorcycles, while its Automotive counterpart handles cars and trucks. The Vehicle Logistics segment rounds out its services by offering transportation solutions for automotive assets, primarily facilitating movement between dealerships and auctions. Through its comprehensive platform, both dealers and individual consumers can engage in buying, selling, trading, and financing a wide range of new and pre-owned vehicles, with options available for both online transactions and in-store experiences. Originally incorporated in 2013 as Smart Server, Inc., the company adopted its current name, RumbleON, Inc., in February 2017. It maintains its headquarters in Irving, Texas.
Regular session
$5.41
+$0.07 · +1.31%
Regular session · ET · Market data may be delayed.
RumbleON, Inc. utilizes a sophisticated, technology-powered omnichannel platform to streamline the aggregation and distribution of pre-owned vehicles across North America. Its operations are structured across three distinct segments: The Powersports division focuses on the distribution of motorcycles, while its Automotive counterpart handles cars and trucks. The Vehicle Logistics segment rounds out its services by offering transportation solutions for automotive assets, primarily facilitating movement between dealerships and auctions. Through its comprehensive platform, both dealers and individual consumers can engage in buying, selling, trading, and financing a wide range of new and pre-owned vehicles, with options available for both online transactions and in-store experiences. Originally incorporated in 2013 as Smart Server, Inc., the company adopted its current name, RumbleON, Inc., in February 2017. It maintains its headquarters in Irving, Texas.
Day range
Current $5.41
52-week range
Current $5.41
Regular session · ET · Market data may be delayed.
GoAI Score
Hold
Valuation
45
Fair Value
Sentiment
49
Mixed
Risk
42
Elevated Risk
Momentum
62
Gaining
Full GoAI research
Thesis, catalysts, evidence, and risk analysis.
RumbleON, Inc. utilizes a sophisticated, technology-powered omnichannel platform to streamline the aggregation and distribution of pre-owned vehicles across North America. Its operations are structured across three distinct segments: The Powersports division focuses on the distribution of motorcycles, while its Automotive counterpart handles cars and trucks. The Vehicle Logistics segment rounds out its services by offering transportation solutions for automotive assets, primarily facilitating movement between dealerships and auctions. Through its comprehensive platform, both dealers and individual consumers can engage in buying, selling, trading, and financing a wide range of new and pre-owned vehicles, with options available for both online transactions and in-store experiences. Originally incorporated in 2013 as Smart Server, Inc., the company adopted its current name, RumbleON, Inc., in February 2017. It maintains its headquarters in Irving, Texas.
Day range
Current $5.41
52-week range
Current $5.41
Profitability as a percentage of reported revenue.
Revenue
Operating income
Net income
| Metric (USD) | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|
| Revenue | 1.08B USD | 1.21B USD | 1.37B USD | 1.46B USD | 934.73M USD |
| Cost of goods sold | 793.5M USD | 894.9M USD | 1.01B USD | 1.34B USD | 776.55M USD |
| Gross profit | 289M USD | 314.3M USD | 359.9M USD | 441.7M USD | 158.18M USD |
| Research and development | — | 1.8M USD | 5.2M USD | 3.35M USD | 1.99M USD |
| Selling, general, and administrative | 256.3M USD | 273.6M USD | 342.1M USD | 351.2M USD | 162.09M USD |
| Operating expenses | 256.3M USD | 329M USD | 429.4M USD | 701.8M USD | 167.05M USD |
| Interest expense | 52.5M USD | 64.1M USD | 77.2M USD | 52.1M USD | 16.41M USD |
| Depreciation and amortization | 9M USD | 14.3M USD | 22M USD | 23M USD | 6.1M USD |
| Operating income | 32.7M USD | −14.7M USD | −69.5M USD | 65.5M USD | −12.95M USD |
| Net income | −52.4M USD | −78.6M USD | −215.5M USD | −261.51M USD | −9.73M USD |
Company facts updated Nov 5, 2026.
Recent quarterly results
Recent quarterly results
Third-party consensus; not a GoAI recommendation.
Average target
$9.00
66.36% upside| Action | Effective date | Details | Record date | Payment date |
|---|---|---|---|---|
Stock split | May 20, 2020 | 1:20 | — | — |
Effective May 20, 2020
1:20
Funds reporting this stock among their holdings, ordered by reported position size.
Vanguard Morningstar Total Stock Market ETFVTI2.5M0.00%689.2B USD0.03%$362.55-3.81%
iShares Russell 2000 ETFIWM1.83M0.00%77.44B USD0.19%$271.89-4.27%
Vanguard Extended Market ETFVXF1.51M0.00%30.2B USD0.05%$223-4.47%
iShares Russell 2000 Value ETFIWN725.8K0.01%14.34B USD0.24%$211.56-3.24%
Vanguard Russell 2000 ETFVTWO499.92K0.00%16.6B USD0.06%$109.85-4.19%
iShares Micro-Cap ETFIWC260.01K0.02%1.24B USD0.60%$170.54-5.18%
Vanguard Russell 2000 Value ETFVTWV79.41K0.01%1.3B USD0.06%$186.52-3.28%
Global X - Russell 2000 ETFRSSL41.08K—1.46B USD0.08%$107.71-3.23%Vanguard Morningstar Total Stock Market ETFVTIiShares Russell 2000 ETFIWMVanguard Extended Market ETFVXFiShares Russell 2000 Value ETFIWNVanguard Russell 2000 ETFVTWOiShares Micro-Cap ETFIWCVanguard Russell 2000 Value ETFVTWVGlobal X - Russell 2000 ETFRSSLAI-generated and delayed market data for informational and educational purposes only. Not investment advice.
