XPEL, Inc. is a company that develops, manufactures, distributes, and installs a comprehensive range of aftermarket products primarily aimed at protecting and enhancing automotive vehicles, with select offerings for architectural applications. Their core product portfolio features advanced protective films for vehicle paint and surfaces, headlight protection solutions, and a variety of window films for both cars and buildings. Additionally, XPEL provides proprietary software to support its operations. Beyond these primary offerings, the company supplies high-performance ceramic coatings, branded merchandise and apparel, and a full suite of professional installation tools and accessories, including items like squeegees, microfiber towels, application fluids, and cutting devices. Customers can also access paint protection kits, car wash essentials, and after-care products directly through XPEL's website. The company reaches its diverse customer base – which includes independent installers, new car dealerships, third-party distributors, and company-owned installation centers – through an extensive network that also encompasses franchisees and direct online sales. With its corporate headquarters in San Antonio, Texas, XPEL, Inc. has expanded its operations globally since its founding in 1997, serving markets across the United States, China, Canada, Continental Europe, the United Kingdom, the Asia Pacific region, Latin America, and the Middle East/Africa.
Regular session
$44.63
−$0.29 · -0.65%
Regular session · ET · Market data may be delayed.
XPEL, Inc. is a company that develops, manufactures, distributes, and installs a comprehensive range of aftermarket products primarily aimed at protecting and enhancing automotive vehicles, with select offerings for architectural applications. Their core product portfolio features advanced protective films for vehicle paint and surfaces, headlight protection solutions, and a variety of window films for both cars and buildings. Additionally, XPEL provides proprietary software to support its operations. Beyond these primary offerings, the company supplies high-performance ceramic coatings, branded merchandise and apparel, and a full suite of professional installation tools and accessories, including items like squeegees, microfiber towels, application fluids, and cutting devices. Customers can also access paint protection kits, car wash essentials, and after-care products directly through XPEL's website. The company reaches its diverse customer base – which includes independent installers, new car dealerships, third-party distributors, and company-owned installation centers – through an extensive network that also encompasses franchisees and direct online sales. With its corporate headquarters in San Antonio, Texas, XPEL, Inc. has expanded its operations globally since its founding in 1997, serving markets across the United States, China, Canada, Continental Europe, the United Kingdom, the Asia Pacific region, Latin America, and the Middle East/Africa.
Day range
Current $44.63
52-week range
Current $44.63
Regular session · ET · Market data may be delayed.
GoAI Score
Hold
Valuation
33
Expensive
Sentiment
64
Bullish
Risk
44
Elevated Risk
Momentum
40
Weakening
Full GoAI research
Thesis, catalysts, evidence, and risk analysis.
XPEL, Inc. is a company that develops, manufactures, distributes, and installs a comprehensive range of aftermarket products primarily aimed at protecting and enhancing automotive vehicles, with select offerings for architectural applications. Their core product portfolio features advanced protective films for vehicle paint and surfaces, headlight protection solutions, and a variety of window films for both cars and buildings. Additionally, XPEL provides proprietary software to support its operations. Beyond these primary offerings, the company supplies high-performance ceramic coatings, branded merchandise and apparel, and a full suite of professional installation tools and accessories, including items like squeegees, microfiber towels, application fluids, and cutting devices. Customers can also access paint protection kits, car wash essentials, and after-care products directly through XPEL's website. The company reaches its diverse customer base – which includes independent installers, new car dealerships, third-party distributors, and company-owned installation centers – through an extensive network that also encompasses franchisees and direct online sales. With its corporate headquarters in San Antonio, Texas, XPEL, Inc. has expanded its operations globally since its founding in 1997, serving markets across the United States, China, Canada, Continental Europe, the United Kingdom, the Asia Pacific region, Latin America, and the Middle East/Africa.
Day range
Current $44.63
52-week range
Current $44.63
Profitability as a percentage of reported revenue.
Revenue
Operating income
Net income
| Metric (USD) | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|
| Revenue | 476.2M USD | 420.4M USD | 396.29M USD | 323.99M USD | 259.26M USD |
| Cost of goods sold | 275.18M USD | 243.04M USD | 233.88M USD | 196.48M USD | 166.59M USD |
| Gross profit | 201.02M USD | 177.36M USD | 162.41M USD | 127.51M USD | 92.68M USD |
| Selling, general, and administrative | 138.37M USD | 118.21M USD | 95.44M USD | 73.58M USD | 52.56M USD |
| Operating expenses | 138.37M USD | 118.21M USD | 95.44M USD | 73.58M USD | 52.56M USD |
| Interest expense | 83K USD | 996K USD | 1.25M USD | 1.41M USD | 303K USD |
| Depreciation and amortization | 13.25M USD | 11.7M USD | 9.59M USD | 7.83M USD | 4.39M USD |
| Operating income | 62.65M USD | 59.15M USD | 66.97M USD | 53.94M USD | 40.12M USD |
| Net income | 51.23M USD | 45.49M USD | 52.8M USD | 41.38M USD | 31.57M USD |
Company facts updated Oct 9, 2026.
Reported history and fiscal-year consensus
Reported history and fiscal-year consensus
Third-party consensus; not a GoAI recommendation.
Average target
$65.00
45.64% upsideFunds reporting this stock among their holdings, ordered by reported position size.
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Dimensional - US Small Cap ETFDFAS8.02M0.02%33.8B USD0.31%$78.45+0.45%
Vanguard Russell 2000 ETFVTWO7.25M0.04%18B USD0.06%$112.81+0.63%
State Street SPDR S&P 600 Small Cap Growth ETFSLYG6.62M0.14%4.78B USD0.15%$108.64+0.76%
Vanguard Morningstar Total Stock Market ETFVTI
iShares Russell 2000 ETFIWM
Vanguard Extended Market ETFVXF
iShares Russell 2000 Growth ETFIWO
State Street SPDR Portfolio S&P 600 Small Cap ETFSPSM
Dimensional - US Small Cap ETFDFAS
Vanguard Russell 2000 ETFVTWO
State Street SPDR S&P 600 Small Cap Growth ETFSLYGAI-generated and delayed market data for informational and educational purposes only. Not investment advice.